Victoria’s Secret & Co.(VSCO) and Google (GOOG) Cloud announced a strategic, multi-year partnership. Victoria’s Secret & Co. will leverage Google Cloud’s AI and generative AI technologies to create more personalized and inclusive online shopping experiences for its global customers. Through this partnership, VS&Co will also leverage Google Cloud’s AI technologies to improve customer and associate experiences and drive operational efficiencies within the business. With Victoria’s Secret & Co.’s website now driving more than 500 million annual visits and growing, a key priority for the company is to leverage new technologies to create personalized customer experiences at scale.
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