Tesla cut newly formed marketing team in layoffs, Bloomberg reports

Tesla eliminated a newly formed marketing team as part of its companywide layoffs, reversing course from a traditional advertising push that Chief Executive Officer Elon Musk greenlighted less than a year ago, Ed Ludlow of Bloomberg reports. The company’s “growth content” team in the U.S., a group of about 40 employees run by senior manager Alex Ingram, was eliminated in the ongoing job cuts, people familiar with the matter told Bloomberg. Ingram was part of the reduction, one of the people said. The company still has a smaller marketing group in Europe, the source added. There were also significant layoffs in Tesla’s design studio and staff located in Hawthorne, California, said the people.