Superlatus enters distribution partnership with Rainforest Distribution

Superlatus announced that its subsidiary, Superlatus PD Holding Company, has entered into a supplier agreement with Rainforest Distribution. Superlatus has entered into a strategic collaboration with Rainforest, a Direct Store Delivery distributor serving the North Atlantic, Northeast, Midwest, and Mid-Atlantic regions, specializing in better-for-you brands. Superlatus and Rainforest will join forces to introduce Superlatus’ products to an extensive network of over 5,000 retail locations, including prominent names such as Whole Foods, Kroger, Moms Organics, ShopRite, Fairway, and more. With more than 50 sales representatives, Rainforest is poised to support Superlatus’s diverse portfolio of Consumer Packaged Goods brands, such as Coolhaus and Spero, among others. Rainforest’s partnership will provide Superlatus with a distribution ally, enabling increased reach in the high-potential Tri-State area, home to over 33% of the country’s consumers. Their Direct Store Delivery model not only expands the presence of Consumer Packaged Goods brands in major retailers but also permeates the local businesses throughout New York City. The collaboration with Rainforest will provide revenue growth and expansion opportunities for Superlatus’s Consumer Package Goods portfolio, while establishing a crucial presence in the largest market in the United States.