Social media firms made over $11B in U.S. ad revenue from children, BI reports

According to a study by the Harvard T.H. Chan School of Public Health, social media firms collectively generated more than $11B in U.S. advertising revenue from children last year, Business Insider’s Kelsey Vlamis reports, citing the study. The researchers argued the findings show the need for government regulation as there are too many financial incentives at play for firms to take meaningful action. According to the study, YouTube (GOOG) made the greatest ad revenue from users 12 and under at $959.1M, followed by Instagram (META) at $801.1M and Facebook at $137.2M.