Safe Harbor appoints Jeffery Kay as SVP, marketing

SHF Holdings (SHFS) announced two strategic appointments to its leadership team: Jeffrey Kay as senior vice president of Marketing and the return of Dominic Marella as vice president of Business Development. Together, Kay and Marella will play key roles in expanding Safe Harbor’s national footprint, enhancing client services and elevating brand visibility-supporting the Company’s mission to deliver compliant, scalable and technology-driven financial solutions to cannabis-related businesses. Kay most recently served as chief marketing officer at AMMA Investments. Marella rejoins Safe Harbor following nearly two years of entrepreneurial and fintech leadership outside the organization. Most recently, he ran CannaTech Ventures, an incubator helping launch innovative cannabis technology startups. Both Kay and Marella join the Company with equity-based incentives, aligning their long-term interests with those of shareholders.