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Red Robin releases ‘North Star’ five-point plan
The Fly

Red Robin releases ‘North Star’ five-point plan

Red Robin released its "North Star" five-point plan to drive long-term shareholder value. The company also reported preliminary, unaudited revenue results for the fourth quarter ended December 25 and announced it is evaluating a Sale-Leaseback transaction. G.J. Hart, Red Robin’s president and CEO said, "We are excited to release our ‘North Star’ five-point plan, designed to drive long-term shareholder value and enhance Red Robin’s competitive positioning. With our menu of gourmet burgers and American favorites, attractive atmosphere, and playful environment that connects friends and family, the brand not only carries great memories for our most loyal guests but also appeals to a broad demographic. While the business has faced challenges in recent years due to the impact of COVID and at times execution that has not met our standards, we are committed to taking bold action through new executive leadership to deliver long term sustainable growth. We are thankful to have an excellent team of dedicated General Managers and team members and are committed to providing them with the resources necessary to ensure a great experience for guests and strong business results for their restaurants. We have identified multiple levers to build sales and increase profitability and are now moving to aggressive implementation to drive our success in 2023 and beyond."

Published first on TheFly

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