Reborn Coffee launches line of Super-Premium cold brew ice creams

Reborn Coffee announced the launch of a new line of Super-Premium Reborn Cold Brew Ice Creams to be marketed and distributed throughout the Company’s retail locations. "Super-Premium cold brew ice cream is a natural extension of our brand, mission and innovative specialty roasted coffee, and we are incredibly excited to begin offering these initial flavors to customers," said Jay Kim, Chief Executive Officer of Reborn. "Our customers, including young urban professionals with high disposal incomes and brand conscious college students, are ideal demographics to target with luxurious and Super-Premium ice creams with flavors that appeal to their coffee-loving palettes. Our first few production test runs have focused on fine tuning and perfecting the product and procedures on an industrial scale in preparation for a major roll out to buyers and consumers in the coming months."