Realtor.com and Zillow announced a new agreement for Zillow to be the exclusive provider of multifamily rental listings on Realtor.com, generating additional exposure for listings to millions of renters. As part of the new agreement, multifamily rental listings with 25 or more units advertised on Zillow will also be displayed on Realtor.com. Renters who visit Realtor.com will have an enhanced experience with Zillow 3D Home tours, interactive floor plans, walkthrough videos and more, powered by Zillow’s marketplace of listings. The data will complement Realtor.com’s current rental content sourced from direct relationships with single-family and low-rise rentals landlords through its Avail platform, Internet Listing Services and property management companies, as well as the rental content that Realtor.com sources from multiple listing services nationwide.
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