PVH: Revenue outlook impacted by 5% from rationalization of digital platforms

On its Q4 earnings conference call, PVH said that in mid-year 2024, it is stopping sales of its brands by third parties on digital platforms and significantly reducing the number of digital platforms that it sells to, which will increase the quality of sales with its most important wholesale partners across both brick and mortar and online. Across all channels, PVH said it is buying inventory much closer to demand, significantly reducing its need to manage discounted prior season inventory. The collective impact of these quality of sales decisions is a reduction equivalent to approximately 5% of its total sales for its 2024 European business, PVH said.