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Piper ‘cautiously optimistic’ on Trade Desk into Q1 report
The Fly

Piper ‘cautiously optimistic’ on Trade Desk into Q1 report

Piper Sandler analyst Matt Farrell is "cautiously optimistic" on the setup for Trade Desk into next week’s earnings announcement. Investor sentiment is a "bit more balanced" heading into the Q1 print relative to the Q4 print, with expectations seemingly prudent given the backdrop, the analyst tells investors in a research note. The firm continues to view Trade Desk’s positioning in the digital advertising landscape as favorable given its exposure to connected TV, retail media, and programmatic. The analyst says the company continues to be a top large cap idea.

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