NuZee secures five-year global licensing deal with Stone Brewing

NuZee announced that it has entered into a five-year global licensing agreement with Stone Brewing, the nation’s 7th largest craft brewery, sold in all 50 states and internationally in over 40 countries. Under the exclusive agreement, NuZee intends to co-manufacture and distribute Stone Brewing specialty coffee products nationwide through a vast network of natural grocery, traditional grocery, and convenience store channels, as well as office coffee and hotel brokers and distributors. NuZee also intends to build a strong direct-to-consumer business by marketing the specialty coffee line to craft beverage customers around the world. The new product line is expected to launch in Q3 2023. Masa Higashida, NuZee’s CEO, commented, “We are delighted to build upon the success of our past collaborations and expand our partnership with our San Diego neighbors at Stone. Our team will capitalize on the remarkable brand recognition and expanding influence of the Stone brand, synergizing it with our exceptional coffees and coffee-related offerings. We believe that this agreement will drive significant revenue growth, which will significantly increase shareholder value. We look forward to serving Stone’s expansive consumer audience and effectively driving long-term shareholder value.”