NovaBay launches Avenova Eye Health Support supplement for dry eyes

NovaBay launched OTC Avenova Eye Health Support oral supplement featuring a combination of MaquiBright, a nutrient-rich, antioxidant-dense extract of the superfruit maqui berry, and natural triglyceride omega-3 oils to comfort dry eyes and support overall eye health. Participants in a four-week, randomized, double-blind, placebo-controlled study on the effects of MaquiBright extract showed an 89% increase in tear production and reported a 57% improvement in dry eye discomfort with Avenova Eye Health Support. Study results were published in the peer-reviewed Journal of Traditional and Complementary Medicine.