Nexstar announces newly-created advertising sales structure, leadership team

Nexstar Media Group announced a newly-created advertising sales structure and leadership team designed to drive ad sales across Nexstar’s diversified media portfolio by further emphasizing its client-first approach, combined with a new data-driven, multi-platform focus. Todd Braverman, who joins Nexstar after a lengthy career in executive sales positions at Warner Media, has been named Executive Vice President/Head of National Sales, responsible for driving top-line sales performance by identifying go-to-market sales strategies for agencies, clients, and audiences. Brad Epperson, who previously served as Senior Vice President/Business Operations and Services for NBCUniversal, has been appointed Executive Vice President/Platform Operations & Technology and will lead ad operations, including campaign management, targeting, delivery and optimization. Lori Tavoularis has been appointed Chief Business Officer after serving as Nexstar Digital’s Chief Revenue Officer/Executive Vice President, Revenue Operations since 2021.