McDonald’s Cardi B, Offset promotion drawing franchisees pushback, WSJ reports

McDonald’s celebrity-sponsored meals, which have generated strong sales for the chain, are drawing criticism from franchisees who say some of the artists don’t reflect the company’s values, The Wall Street Journal’s Heather Haddon reports. Some U.S. McDonald’s restaurant owners have raised concerns over the chain’s collaborations with celebrities including rappers Cardi B and Offset, according to franchisees and email messages to other owners and the company that were reviewed by The Wall Street Journal. Some owners said a number of McDonald’s locations have declined to promote the current Cardi B and Offset meal, because of concerns about being associated with the artists, the author notes. Reference Link