Mattel announced that Ken Wee has joined the Company as Executive Vice President and Chief Strategy Officer. Wee reports to Ynon Kreiz, Chairman and CEO of Mattel. Kreiz said: “We welcome Ken to our leadership team at an exciting point in the execution of our strategy to grow Mattel’s IP-driven toy business and expand our entertainment offering. Ken brings extensive experience in strategic planning, M&A, and corporate development gained in the gaming, technology and media sectors, which bodes well as we further our aim to unlock the full value of our IP outside the toy aisle and create long-term shareholder value.”
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