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Lyft launches rider verification pilot program

“Safety and security are important for everyone in our community (LYFT), no matter what seat they’re in. Drivers have always been required to verify their profile. Now we’re encouraging riders to take this safety measure, too. This will help drivers confirm that the person they’re riding with is who they say they are…Our process includes cross-checking a rider’s personal information, like their legal name and phone number, using trusted, third-party databases. If their information can’t be validated, riders may be asked to upload an ID. Any information provided is protected in accordance with our privacy policy.,’ said the company in part…”When you’re in a car, it’s close quarters. This gives me more confidence in accepting rides.”Brian R., driver since 2017..Other companies in the space include Uber (UBER) and Waymo (GOOG;GOOGL) . Reference Link

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