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Lindblad Expeditions extends and expands relationship with National Geographic
The Fly

Lindblad Expeditions extends and expands relationship with National Geographic

Lindblad Expeditions Holdings (LIND) announced the long-term extension and expansion of the Lindblad Expeditions brand’s strategic relationship with renowned exploration and scientific discovery brand National Geographic. Under the new agreement, the two companies have extended their industry-defining 20-year relationship for 17 additional years, with a commitment through 2040 that will allow the brand to reach new worldwide audiences through three compelling new market opportunities including: global rights to the National Geographic brand for expedition cruises, which will enable Lindblad Expeditions to increase its fleet capacity of 17 intimately scaled exploration ships and expand into additional market segments; leverage of The Walt Disney (DIS) as an affiliate of National Geographic Partners to distribute product through Disney’s powerful sales channels and support robust joint marketing campaigns; and enhancements to the onboard guest experience with more immersive storytelling and experiences connected to the National Geographic brand. One of the most impactful elements of this new agreement is the distribution of the company’s products through The Walt Disney Company’s powerful sales channels. This distribution will be instrumental in reaching key new-to-expedition and new-to-brand travelers around the world, thereby growing the company’s consumer base to drive additional capacity and earnings growth in the years ahead.

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