Eighty-four percent of people say they would like a restaurant more if it served HEINZ Ketchup. To address this desire, today, The Kraft Heinz Company (KHC) announced the launch of HEINZ Verified, a program designed to single out restaurants that serve HEINZ, signaling a commitment to quality and excellence. HEINZ Verified is the latest program from the company’s Away From Home business, which is a key growth pillar for Kraft Heinz. In today’s landscape, it is harder than ever for restaurants to succeed, and Kraft Heinz aims to help enable their success. The company is collaborating with Uber Eats (UBER) as its inaugural platform partner for the program, and people in Chicago, Dallas, Denver, Los Angeles, Miami, and Pittsburgh can now find HEINZ Verified restaurants on the Uber Eats app. For a limited time, users can also enjoy $5 off Uber Eats orders of $30 or more when ordered from HEINZ Verified restaurants. Kraft Heinz will provide restaurants that are HEINZ Verified with access to insights and consumer trends, free product samples, promotions, branded merchandise, digital resources and free marketing support designed to drive customer traffic.
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