IZEA acquires Zuberance, terms not disclosed

IZEA Worldwide announced it acquired Zuberance, am advocate marketing software platform. Zuberance provides marketers with the tools to build white-label communities of their customers and influencers while engaging these communities to serve as advocates for their brand, leading to low-cost content creation. Zuberance joins IZEA‘s family of software platforms, which recently crossed 1 million registered users. Zuberance measures and rewards the direct sales impact of customers and influencers. The platform is directly integrated with Shopify, WooCommerce, and BigCommerce for retailers and has a dedicated Salesforce application for B2B advocacy programs. B2B customers can now create influential communities of advocates with a streamlined program that is fully measurable.