Inspired Entertainment launches virtual NFLA lottery product End Zone Cash

Inspired Entertainment announced the launch of End Zone Cash, featuring NFL Alumni, NFLA, players. The game will be available to play through the Pennsylvania Lottery in more than 10,000 retail locations throughout the state. “North America is a key market for Inspired, and we are proud to offer our Virtual Sports products in Pennsylvania, New Jersey, Washington, D.C., and Ontario. The Pennsylvania Lottery was the first to introduce our Virtual Sports products in North America, and we are thrilled now to introduce End Zone Cash to their Xpress Virtual Sports lineup,” said Brooks Pierce, Inspired President, and Chief Executive Officer. “End Zone Cash includes exciting new game mechanics like multipliers and jackpots, which are familiar to lottery players and will provide them with an enhanced opportunities and a richer game play experience. This is important in attracting U.S. lottery players who may be new to Virtual Sports, while also providing the Pennsylvania Lottery with a dynamic new opportunity for revenue growth.”