Apple will sell under 500,000 Vision Pro units in 2024, and the headset’s international launch will offset a 75% quarter over quarter drop in U.S. sales in Q3, according to a report from market tracker IDC, Bloomberg’s Vlad Savov reports. “The Vision Pro’s success, regardless of its price, will ultimately depend on the available content,” said Francisco Jeronimo, vice president at IDC. “As Apple expands the product to international markets, it’s crucial that local content is also made available.”
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