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Haleon selects Salesforce for healthcare professional engagement with AI

Haleon (HLN) announced it will leverage Salesforce (CRM) to drive more effective engagement with pharmacies and healthcare professionals worldwide. Haleon has chosen Salesforce Life Sciences Cloud for Customer Engagement, Data Cloud, and Agentforce to support its 4,500-strong global sales force. Haleon will also serve as a design partner for Salesforce Life Sciences Cloud for Customer Engagement, influencing the development of its life sciences solutions.

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