Getty Images launches Enhanced Search

Getty Images announced the launch of Enhanced Search. This new cutting-edge search functionality, available on both Getty Images and iStock’s platforms, is built to redefine how customers find and discover visual content by delivering faster and more relevant results through natural and conversational queries to elevate their creative process. Powered by innovative AI and machine learning models, Enhanced Search enables users to explore Getty Images’ and iStock’s extensive library of pre-shot creative content of millions of images, videos, and illustrations with an increased level of detail. The new functionality allows users to type in natural and descriptive phrasing to produce thousands of results more efficiently and without needing to match exact keywords.