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Ford EV COO sees ‘colossal strategic threat’ from Chinese EVs, Bloomberg reports
The Fly

Ford EV COO sees ‘colossal strategic threat’ from Chinese EVs, Bloomberg reports

Ford Motor’s Marin Gjaja, chief operating officer of Ford’s Model e EV unit, sees low-cost Chinese electric vehicles as a “colossal strategic threat” that will ultimately arrive in the U.S., reported Bloomberg. “They are ahead of us in this technology. We look at that and say, ‘That’s coming here eventually, so we’d better get fit now and better get going on EVs or we don’t have a future as a company,'” the executive is quoted as having said Wednesday.

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