eBay launches new Certified by Brand program

eBay launched its new Certified by Brand program, partnering directly with brands to scale their presence in the secondary market, while providing shoppers access to a wider selection of luxury goods. Through this program, new, certified pre-owned, limited-edition or exclusive ‘only on eBay‘ inventory from brands like Konstantin Chaykin, Zodiac Watches and Le Vian will be available, complementing eBay’s Authenticity Guarantee. Certified by Brand will include watches, handbags, and fine jewelry from a roster of luxury brands.