DoubleVerify to report another solid quarter, says Loop Capital

Loop Capital analyst Yun Kim keeps a Buy rating and a a $35 price target on DoubleVerify ahead of its Q1 results. The company should report another solid quarter despite the slowdown in digital advertising spend due to its unique business model that is driven by volume rather than ad rates, the analyst tells investors in a research note. Loop adds that DoubleVerify is better positioned to weather the pullback in digital advertising spend than most of its peers due to large brands’ need for brand safety and suitability.