Direct Digital has selected the HPE GreenLake edge-to-cloud platform to build a scalable and secure production environment. Green Tea Technology, an authorized HPE partner, will provide installation and support services. Colossus SSP will now incorporate the HPE GreenLake platform with its on-premises infrastructure and cloud services across its entire marketplace to support Direct Digital Holdings’ sell-side platform. The marketplace manages approximately 136,000 clients monthly.
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