Deutsche Bank raised the firm’s price target on Coca-Cola to $62 from $60 and keeps a Hold rating on the shares. The analyst enters 2024 seeing a relatively balanced risk/reward across the consumer packaged goods sector. The firm expects another challenging year fundamentally, characterized by questionable rates of volumetric recovery, potentially challenging price/mix, and thus slowing organic growth. It remains biased towards “quality” names entering the New Year “that admittedly already carry premium multiples.”
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