UBS analyst Stephen Ju raised the firm’s price target on Booking Holdings (BKNG) to $5,750 from $5,557 and keeps a Buy rating on the shares following the quarterly results. Bookings efforts to push harder into other verticals outside core lodging, driving a near-doubling of attractions volume year over year, ultimately places it in a good position to drive higher basket sizes and increase customer lifetime value, the analyst tells investors in a research note.
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