Best Buy and CNET partner to enhance customer shopping journey

Best Buy and CNET announced a first-of-its-kind partnership that transforms how brands can engage consumers while they discover and shop for the latest technology. The collaboration leverages the expertise, authority and scale of both brands to extend the effective reach of advertisers, while also enhancing the shopping experience for customers. With a combined unduplicated reach of 50 million unique visitors per month, Best Buy and CNET are offering brands the opportunity to engage larger audiences of high-intent shoppers, strengthening the reach and impact of their messages. Customers will see curated content and unbiased editorial advice from CNET’s experts across various Best Buy channels – such as BestBuy.com, Best Buy stores and the Best Buy Mobile App – encompassing a variety of product reviews and expert picks that align with their shopping experiences