Market News

Frasers Group reports record-breaking profits – and promises more to come

The fashion group founded by billionaire Mike Ashley, Frasers Group (GB:FRAS) has reported a ‘record-breaking’ 2022, and says it expects profits to rise next year despite a “significant increase” in running costs.

The business, which includes brands such as Sports Direct, House of Frasers, Flannel, and Jack Wills saw adjusted pre-tax profits hit £344.8m for the year until April. 

Frasers Group shares jumped 6% on the news, which came amid store reopenings and high demand for sportswear. 

Challenges in the retail sector

The company expects an adjusted pre-tax profit of £450-£500m over the current financial year

Chief Executive Officer Michael Murray – the partner of Mike Ashley’s daughter – said, “We are alive to the challenging economic conditions at present, with inflationary pressures and supply-chain disruption causing challenges for many businesses operating in the retail sector,” 

“Linked to these are the cost-of-living pressures facing many of our consumers.”

Murray took over as CEO in May this year. 

View from the City

According to TipRanks’ analyst rating consensus, Frasers Group’s stock is a Moderate Sell. That’s based on one sell rating from Richard Chamberlain at RBC Capital

Chamberlain’s price target of 675p implies downside potential of  -29.13%.

Chamberlain is rated two-and-a-half stars in TipRanks rating system, with 48% accuracy. 


These cheering figures come amid a troubling time for the British economy – and the promise of more profit rises to come should be cheering for investors.

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