Zebra Technologies ((ZBRA)) has held its Q3 earnings call. Read on for the main highlights of the call.
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Zebra Technologies’ recent earnings call painted a picture of robust growth tempered by regional and sector-specific challenges. The company reported strong revenue growth, particularly in the Asia Pacific, Latin America, and North America regions, driven by RFID technology and the strategic acquisition of Elo Touch Solutions. However, the call also highlighted difficulties in the EMEA region and the manufacturing sector, as well as the impact of tariffs on margins.
Strong Revenue and Earnings Growth
Zebra Technologies reported sales of $1.3 billion for the third quarter, marking a 5% increase from the previous year. The company’s non-GAAP diluted earnings per share rose by 11% to $3.88, showcasing solid financial performance despite external challenges.
Regional Growth
The company experienced significant regional growth, with sales in the Asia Pacific region increasing by 23%, Latin America by 8%, and North America by 6%. This regional expansion underscores Zebra’s successful market penetration and strategic initiatives in these areas.
RFID Segment Performance
The Asset Intelligence & Tracking segment saw an 11% growth, primarily fueled by advancements in RFID and printing technologies. This segment’s performance highlights Zebra’s innovation and leadership in asset tracking solutions.
Elo Touch Solutions Acquisition
Zebra’s acquisition of Elo Touch Solutions is expected to accelerate its vision for a connected frontline, contributing an additional $100 million in revenue for the fourth quarter. This strategic move is anticipated to enhance Zebra’s market position and growth trajectory.
Share Repurchase Plan
The company announced a commitment to repurchase $500 million in shares over the next 12 months, reflecting confidence in its financial health and future prospects.
Strong Free Cash Flow
Zebra Technologies generated $504 million in free cash flow year-to-date, providing a solid foundation for continued investment and shareholder returns.
EMEA Sales Decline
Sales in the EMEA region declined by 3%, with notable softness in Germany and France. This decline highlights the challenges Zebra faces in certain international markets.
Tariffs Impact on Gross Margin
The company’s adjusted gross margin decreased by 90 basis points to 48.2%, primarily due to higher U.S. import tariffs. This impact on margins underscores the ongoing challenges posed by global trade dynamics.
Weak Manufacturing Sector
The manufacturing sector remained relatively soft, affecting Zebra’s overall performance. This sector’s weakness reflects broader economic trends impacting industrial demand.
Data Capture Segment Decline
The Data Capture segment experienced a decline due to a challenging comparison, affecting the Enterprise Visibility & Mobility segment. This decline indicates areas where Zebra may need to focus on regaining momentum.
Forward-Looking Guidance
Looking ahead, Zebra Technologies expects sales growth to reach approximately 8% for the full year 2025, with a forecasted adjusted EBITDA margin of 21.5% and a non-GAAP diluted EPS of $15.80, reflecting a 17% increase year-over-year. The company remains optimistic about its growth opportunities, particularly following the acquisition of Elo Touch Solutions, and plans to continue its share repurchase strategy supported by a strong balance sheet and free cash flow.
In summary, Zebra Technologies’ earnings call revealed a company navigating both growth and challenges. While regional and segment-specific successes highlight its strategic strengths, external factors such as tariffs and sector weaknesses present ongoing hurdles. Nonetheless, Zebra remains committed to its growth trajectory, supported by strategic acquisitions and robust financial strategies.

