Vera Bradley AI Stock Analysis
Want to see VRA full AI Analyst Report?
Vera Bradley (VRA) AI Stock Analysis
Vera Bradley
(NASDAQ:VRA)
The score is driven primarily by improving financial momentum (notably strong cash flow and a revenue rebound) but held back by continued net losses and negative returns. Technicals are supportive with a strong uptrend, though overbought readings add near-term risk. Valuation remains pressured due to negative earnings, while the latest earnings call was constructive with reiterated improvement guidance but notable risks in the Indirect channel and SG&A.
Vera Bradley Key Performance Indicators (KPIs)
Operating Income by SegmentShows profit or loss from core operations for each business segment, such as company stores, e-commerce, wholesale, and licensing. Reveals which channels generate healthy margins versus those that require heavy investment, helping you judge whether revenue growth is translating into sustainable earnings or being absorbed by costs.
Corporate overhead has meaningfully shrunk, removing a persistent drag, while Direct is recovering toward consistent profitability and Indirect has posted gains largely aided by one-off wholesale collaborations. Importantly, Pura Vida — once a major source of volatility and heavy losses — no longer burdens segment results, materially improving structural operating leverage. Management’s margin, inventory and cost targets back a credible path to reduced operating losses, but expect uneven quarterly results and watch whether Indirect momentum can sustain without collaboration-driven spikes.
Vera Bradley (VRA) vs. SPDR S&P 500 ETF (SPY)
- Market Cap
- $224.06M
- Dividend Yield
- ―
- Average Volume (3M)
- 577.33K
- Price to Earnings (P/E)
- -22.0
- Beta (1Y)
- 1.03
- Revenue Growth
- -9.42%
- EPS Growth
- 87.85%
- Country
- US
- Employees
- 1,360
- Sector
- Consumer Cyclical
- Sector Strength
- 61
- Industry
- Apparel - Footwear & Accessories
Vera Bradley Business Overview & Revenue Model
Company Description
Vera Bradley, Inc., including its affiliated companies, specializes in the design, manufacturing, and sale of a diverse range of women's products, such as handbags, travel gear, various fashion and home accessories, and gifts. The company's operation...
How the Company Makes Money
Vera Bradley primarily makes money by designing, sourcing, and selling branded accessories and related lifestyle products through two main channels: direct-to-consumer (DTC) and wholesale. In its DTC business, the company generates revenue from produ...
Vera Bradley Earnings Call Summary
The call was predominantly positive. Management highlighted a second consecutive quarter of overall growth, accelerating Direct performance, positive comparable sales, improved profitability, underlying gross margin expansion, sharply lower inventory, stronger cash generation, no debt and reiterated guidance. The main challenges were the 39% decline in Indirect revenue, fewer stores, higher SG&A, the contribution of tariff refunds to reported gross margin improvement and remaining work to rebuild the Indirect channel.
Q2-2027 Updates
Positive Updates
Negative Updates
Company Guidance
For fiscal 2027, the company reiterated sales in the range of $255 million to $270 million and a year-over-year operating profit improvement of at least 50%, while continuing to expect full year gross margin improvement; based on year-to-date performance, it also expects year-over-year non-GAAP operating loss improvement to be at least 50%. Inventory will continue to decline through the end of the year, followed by some small increase as we head into next year, with a goal of improving overall turns into the 2 to 3 range. For the third quarter, the company expects strengthening direct business, disciplined promotional management and continued gross margin improvement to remain intact.
Vera Bradley Financial Statement Overview
Summary
Mixed fundamentals: strong TTM operating/free cash flow improvement (a major positive) and a clear revenue rebound, but overall profitability remains weak with negative operating profit, net losses, and negative ROE. Balance sheet leverage appears moderate/managed, yet the recovery still needs to translate into durable earnings.
Income Statement
42NeutralBalance Sheet
56NeutralCash Flow
74Positive| Breakdown | TTM | Jan 2026 | Jan 2025 | Jan 2024 | Jan 2023 | Jan 2022 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 274.49M | 269.65M | 371.97M | 470.79M | 499.96M | 540.45M |
| Gross Profit | 138.42M | 125.04M | 186.84M | 256.41M | 238.94M | 287.94M |
| EBITDA | 17.65M | 416.00K | -3.22M | 47.78M | 9.48M | 59.82M |
| Net Income | -10.03M | -47.84M | -62.19M | 7.84M | -59.73M | 17.84M |
Balance Sheet | ||||||
| Total Assets | 239.27M | 234.00M | 306.69M | 380.79M | 404.50M | 517.55M |
| Cash, Cash Equivalents and Short-Term Investments | 34.25M | 18.51M | 28.63M | 77.30M | 46.59M | 88.44M |
| Total Debt | 70.97M | 70.53M | 85.33M | 81.00M | 94.38M | 99.56M |
| Total Liabilities | 106.95M | 102.37M | 127.73M | 120.86M | 142.41M | 159.13M |
| Stockholders Equity | 132.32M | 131.64M | 178.96M | 259.93M | 251.38M | 327.44M |
Cash Flow | ||||||
| Free Cash Flow | 52.67M | 10.07M | -24.48M | 44.22M | -21.66M | 34.37M |
| Operating Cash Flow | 54.38M | 13.37M | -14.10M | 47.99M | -13.42M | 39.86M |
| Investing Cash Flow | -998.00K | -1.54M | -10.37M | -13.77M | -8.24M | -4.15M |
| Financing Cash Flow | -34.30M | -23.57M | -22.52M | -3.55M | -20.11M | -11.41M |
Vera Bradley Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For VRA, the sentiment is Positive. The current price of 7.81 is above the 20-day moving average (MA) of 6.63, above the 50-day MA of 5.21, and above the 200-day MA of 3.85, indicating a bullish trend. The MACD of 0.73 indicates Negative momentum. The RSI at 72.99 is Negative, neither overbought nor oversold. The STOCH value of 81.52 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for VRA.
Vera Bradley Risk Analysis
Vera Bradley disclosed 43 risk factors in its most recent earnings report. Vera Bradley reported the most risks in the "Production" category.
Latest Risks Added
3 New RisksVera Bradley Peers Comparison
Overall Rating
SHOO73Outperform
DBI71Outperform
WWW70Outperform
FOSL62Neutral
VRA61Neutral
CPRI54Neutral
Financial Indicators
| Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| 73Outperform | $3.11B | 17.36 | 18.92% | 1.97% | 20.60% | 208.58% | |
| 71Outperform | $345.08M | 20.03 | 5.83% | 3.03% | -0.84% | ― | |
| 70Outperform | $1.78B | 16.87 | 26.26% | 1.82% | 7.16% | 24.85% | |
| 62Neutral | $465.42M | -30.78 | -32.55% | ― | -7.51% | 74.17% | |
| Sector * | 61Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% |
| 61Neutral | $230.08M | -22.00 | -7.73% | ― | -9.42% | 87.85% | |
| 54Neutral | $2.25B | 11.69 | 214.43% | ― | -13.93% | ― |
* Consumer Cyclical Sector Average
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| VRA | Vera Bradley | 7.81 | 5.20 | 199.23% | |
| DBI | Designer Brands | 6.61 | 3.01 | 83.71% | |
| FOSL | Fossil Group, Inc. | 9.97 | 8.07 | 423.36% | |
| CPRI | Capri Holdings | 20.89 | -0.81 | -3.73% | |
| SHOO | Steven Madden | 42.70 | 5.56 | 14.97% | |
| WWW | Wolverine World Wide | 21.93 | 6.84 | 45.34% |
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.
Date of analysis: Nov 04, 2026
