Under Armour stock kpis
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Revenue by Segment
Provides insight into how different segments contribute to total revenue, helping assess the company’s diversification and strategic focus.
Under Armour is facing significant challenges in North America and APAC, with revenue declines driven by reduced wholesale and e-commerce sales. Despite these setbacks, EMEA is a bright spot, showing strong growth due to robust wholesale performance. The company is grappling with tariff impacts that are expected to halve operating income in fiscal 2026. Management is focusing on brand reinvention and operational discipline, including SKU reduction and strategic pricing, to navigate the competitive landscape and improve long-term shareholder value.
UA Revenue by Segment
| Date | Corporate and Other | North America | Europe, Middle East, and Africa | Asia Pacific | Latin America | Eliminations | Connected Fitness |
|---|---|---|---|---|---|---|---|
| Jun 30, 2026 | -$1.87M | $609.78M | $278.68M | $152.59M | $58.75M | $0.00 | $0.00 |
| Mar 31, 2026 | -$9.07M | $640.87M | $298.47M | $185.69M | $55.20M | $0.00 | $0.00 |
| Dec 31, 2025 | -$6.20M | $756.73M | $315.75M | $190.88M | $70.60M | $0.00 | $0.00 |
| Sep 30, 2025 | -$8.79M | $791.50M | $317.68M | $179.18M | $53.81M | $0.00 | $0.00 |
| Jun 30, 2025 | -$2.82M | $670.32M | $248.61M | $163.39M | $54.58M | $0.00 | $0.00 |
| Mar 31, 2025 | $2.65M | $689.40M | $278.62M | $164.83M | $45.09M | $0.00 | $0.00 |
| Dec 31, 2024 | -$573.00K | $843.62M | $297.89M | $201.11M | $58.99M | $0.00 | $0.00 |
| Sep 30, 2024 | -$2.10M | $863.35M | $283.18M | $207.66M | $46.94M | $0.00 | $0.00 |
| Jun 30, 2024 | $1.27M | $709.26M | $226.89M | $181.84M | $64.41M | $0.00 | $0.00 |
| Mar 31, 2024 | -$752.00K | $771.87M | $284.13M | $226.70M | $50.24M | $0.00 | $0.00 |
| Dec 31, 2023 | $4.81M | $915.39M | $284.05M | $212.02M | $69.83M | $0.00 | $0.00 |
| Sep 30, 2023 | $2.49M | $991.39M | $287.09M | $232.06M | $53.67M | $0.00 | $0.00 |
| Jun 30, 2023 | $5.75M | $826.65M | $226.64M | $202.23M | $55.74M | $0.00 | $0.00 |
| Mar 31, 2023 | $10.49M | $861.87M | $259.51M | $224.92M | $41.81M | $0.00 | $0.00 |
| Dec 31, 2022 | $17.00M | $1.04B | $265.00M | $198.00M | $64.00M | $0.00 | $0.00 |
| Sep 30, 2022 | $15.49M | $1.01B | $262.68M | $225.73M | $58.16M | $0.00 | $0.00 |
| Jun 30, 2022 | $8.41M | $909.36M | $205.18M | $176.66M | $49.44M | $0.00 | $0.00 |
| Mar 31, 2022 | $4.24M | $841.10M | $228.06M | $181.91M | $45.64M | $0.00 | $0.00 |
| Dec 31, 2021 | $4.44M | $1.06B | $200.20M | $217.22M | $44.05M | $0.00 | $0.00 |
| Sep 30, 2021 | $139.00K | $1.04B | $241.20M | $211.95M | $56.38M | $0.00 | $0.00 |
| Jun 30, 2021 | -$64.00K | $905.94M | $207.22M | $192.37M | $46.51M | $0.00 | $0.00 |
| Mar 31, 2021 | -$946.00K | $805.73M | $193.88M | $210.22M | $48.31M | $0.00 | $0.00 |
| Dec 31, 2020 | $31.82M | $923.73M | $161.16M | $230.81M | $56.25M | $0.00 | $0.00 |
| Sep 30, 2020 | $218.00K | $962.57M | $210.11M | $178.90M | $44.34M | $0.00 | $36.89M |
| Jun 30, 2020 | $1.49M | $449.70M | $89.13M | $123.27M | $11.15M | $0.00 | $32.19M |
| Mar 31, 2020 | $1.79M | $608.98M | $137.90M | $95.69M | $53.09M | $0.00 | $32.79M |
| Dec 31, 2019 | $4.45M | $982.96M | $180.73M | $183.05M | $55.04M | $0.00 | $34.99M |
| Sep 30, 2019 | $6.13M | $1.02B | $160.98M | $154.90M | $52.19M | $0.00 | $39.35M |
| Jun 30, 2019 | $4.42M | $816.22M | $145.32M | $154.11M | $39.72M | $0.00 | $31.93M |
| Mar 31, 2019 | $3.79M | $843.25M | $134.10M | $144.28M | $49.19M | $0.00 | $30.10M |
| Dec 31, 2018 | $2.00M | $964.83M | $176.89M | $166.78M | $49.23M | $0.00 | $30.26M |
| Sep 30, 2018 | $0.00 | $1.06B | $147.59M | $149.39M | $54.30M | $0.00 | $32.16M |
| Jun 30, 2018 | $0.00 | $843.38M | $135.90M | $125.71M | $40.76M | $0.00 | $29.11M |
| Mar 31, 2018 | $0.00 | $867.54M | $126.93M | $115.55M | $46.51M | $0.00 | $28.83M |
| Dec 31, 2017 | $0.00 | $1.02B | $135.31M | $123.94M | $57.98M | $0.00 | $23.89M |
| Sep 30, 2017 | $0.00 | $1.08B | $127.93M | $130.32M | $46.89M | $0.00 | $26.76M |
| Jun 30, 2017 | $0.00 | $829.80M | $103.90M | $93.57M | $38.00M | $0.00 | $25.92M |
| Mar 31, 2017 | $0.00 | $871.27M | $102.86M | $85.82M | $38.45M | $0.00 | $21.45M |
| Dec 31, 2016 | $0.00 | $1.07B | $93.03M | $79.62M | $42.62M | -$660.00K | $18.27M |

