Simply
Simply, Inc. (SIMPQ) functioned as a retail chain for consumer electronics, primarily focusing on the sale of Apple merchandise. The company also offered repair and technical support, delivered by Apple-certified technicians throughout the United States. As of January 29, 2022, its operations encompassed 53 retail locations spread across 17 different states. Established in 1994 and headquartered in Miami, Florida, the firm underwent a name change in October 2020, transitioning from its former identity as Cool Holdings, Inc. to Simply, Inc. However, on June 14, 2022, Simply, Inc. and a related entity jointly sought a voluntary Chapter 7 liquidation through the U.S. Bankruptcy Court for the District of Utah.