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Total Daily Active Users
Measures the number of users who engage each day, the core metric of Reddit’s scale; growing DAU increases ad inventory and advertiser appeal, while declines can presage revenue weakness.Reddit’s DAUs have accelerated materially since 2023, creating real scale that’s enabled rapid ARPU and ad revenue gains; this rising user base is the primary engine behind record 2025 topline and improving margins. That said, management’s 2026 revenue guide signals a moderation in monetization pace—so monitor retention experiments and AI‑generated content/bot risks that could impair engagement. Also note a reporting methodology change in Q3 2026, which will complicate future DAU comparability.
Date | Total DAUs |
|---|---|
Jun 30, 2026 | 130.30M |
Mar 31, 2026 | 126.80M |
Dec 31, 2025 | 121.40M |
Sep 30, 2025 | 116.00M |
Jun 30, 2025 | 110.40M |
Mar 31, 2025 | 108.10M |
Dec 31, 2024 | 101.70M |
Sep 30, 2024 | 97.20M |
Jun 30, 2024 | 91.20M |
Mar 31, 2024 | 82.70M |