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Roblox (RBLX) Hours Engaged by Age

Hours Engaged by Age

Analyzes engagement across different age groups, showing which demographics are most active and helping tailor content and marketing strategies.

0.0010.00B20.00B30.00B40.00BMar 21Jun 21Sep 21Dec 21Mar 22Jun 22Sep 22Dec 22Mar 23Jun 23Sep 23Dec 23Mar 24Jun 24Sep 24Dec 24Mar 25Jun 25Sep 25
Chart Insights

Roblox is experiencing a notable surge in engagement, particularly among users over 13, who now account for a significant portion of the 27.4 billion hours engaged, up 58% year-on-year. This aligns with the company's strong Q2 2025 performance and increased guidance, driven by viral experiences and strategic partnerships. The substantial growth in the APAC region and record developer earnings underscore Roblox's expanding global influence and robust ecosystem, despite some executive transitions and conservative guidance for viral content.

RBLX Hours Engaged by Age

DateUnder 13Over 13Unknown
Sep 30, 202512.60B26.90B100.00M
Jun 30, 20259.00B18.20B200.00M
Mar 31, 20257.50B14.00B200.00M
Dec 31, 20246.60B12.00B200.00M
Sep 30, 20247.50B13.00B200.00M
Jun 30, 20246.60B10.60B200.00M
Mar 31, 20246.50B10.00B200.00M
Dec 31, 20235.91B9.38B211.00M
Sep 30, 20236.42B9.49B135.00M
Jun 30, 20235.68B8.18B121.00M
Mar 31, 20235.99B8.38B116.00M
Dec 31, 20225.39B7.32B98.00M
Sep 30, 20225.83B7.47B98.00M
Jun 30, 20225.03B6.19B75.00M
Mar 31, 20225.46B6.30B67.00M
Dec 31, 20215.04B5.71B73.00M
Sep 30, 20215.37B5.72B89.00M
Jun 30, 20214.76B4.90B80.00M
Mar 31, 20214.86B4.74B81.00M
Dec 31, 20204.40B3.95B81.00M
Sep 30, 20204.68B3.87B161.00M
Jun 30, 20204.61B3.79B185.00M
Mar 31, 20202.68B2.07B122.00M
Dec 31, 20192.05B1.56B95.00M