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Daily Active Users by Geography
Shows user engagement across different regions, highlighting areas of strong user base and potential markets for expansion or increased competition.
Asia Pacific and Rest‑of‑World drove the outsized DAU expansion through 2024–25, but the coordinated decline across regions in early‑mid 2026 reflects top‑of‑funnel friction from the age‑check rollout, communication limits, app‑store rating hits and a Russia block. Management expects a Q2 contraction then sequential recovery in H2; that means near‑term bookings and margin pressure but a credible playbook (higher DevEx for 18+, creator incentives and tech/AI investments) to shift growth toward higher‑value, older users and diversify creator-driven monetization over the medium term.
RBLX Daily Active Users by Geography
| Date | Europe | Rest of World | US and Canada | Asia Pacific |
|---|---|---|---|---|
| Sep 30, 2026 | 32.00M | 40.00M | 24.00M | 42.00M |
| Jun 30, 2026 | 26.00M | 34.00M | 22.00M | 41.00M |
| Mar 31, 2026 | 28.00M | 39.00M | 23.00M | 41.00M |
| Dec 31, 2025 | 34.00M | 43.00M | 24.00M | 43.00M |
| Sep 30, 2025 | 33.90M | 45.20M | 26.10M | 46.30M |
| Jun 30, 2025 | 25.60M | 30.00M | 20.60M | 35.60M |
| Mar 31, 2025 | 23.60M | 28.20M | 19.70M | 26.30M |
| Dec 31, 2024 | 21.10M | 23.80M | 18.00M | 22.30M |
| Sep 30, 2024 | 21.70M | 25.20M | 19.70M | 22.30M |
| Jun 30, 2024 | 20.60M | 21.60M | 17.10M | 20.20M |
| Mar 31, 2024 | 21.40M | 21.30M | 16.20M | 18.80M |
| Dec 31, 2023 | 20.00M | 18.70M | 15.60M | 17.20M |
| Sep 30, 2023 | 18.90M | 19.40M | 15.70M | 16.20M |
| Jun 30, 2023 | 18.20M | 17.70M | 14.20M | 15.50M |
| Mar 31, 2023 | 19.00M | 17.90M | 14.30M | 14.90M |
| Dec 31, 2022 | 16.60M | 15.30M | 13.30M | 13.60M |
| Sep 30, 2022 | 15.50M | 15.90M | 14.20M | 13.20M |
| Jun 30, 2022 | 14.10M | 13.40M | 12.40M | 12.30M |
| Mar 31, 2022 | 15.00M | 14.20M | 12.40M | 12.60M |
| Dec 31, 2021 | 13.40M | 13.70M | 11.20M | 11.20M |
| Sep 30, 2021 | 11.90M | 13.80M | 12.20M | 9.40M |
| Jun 30, 2021 | 11.80M | 12.10M | 12.10M | 7.20M |
| Mar 31, 2021 | 12.50M | 10.60M | 12.60M | 6.50M |
| Dec 31, 2020 | 10.90M | 9.40M | 11.30M | 5.60M |
| Sep 30, 2020 | 10.40M | 9.00M | 11.50M | 5.40M |
| Jun 30, 2020 | 9.90M | 7.40M | 11.40M | 4.60M |
| Mar 31, 2020 | 7.00M | 5.20M | 7.80M | 3.70M |
| Dec 31, 2019 | 5.50M | 4.10M | 6.30M | 3.20M |
| Sep 30, 2019 | 4.90M | 4.00M | 6.70M | 2.80M |
| Jun 30, 2019 | 4.80M | 3.60M | 6.00M | 2.70M |