Strong Revenue and Profit Growth
Total revenue reached RMB 617.8 million with a net income of RMB 108 million, achieving a net profit margin of 17.5%. Pop Toy business contributed RMB 65.8 million to the revenue.
Successful Launch of New IPs
The new IP 'SIINONO' launched in July 2025 sold 10,000 units in 10 minutes and achieved approximately 300,000 units sales to date. The 'WAKUKU' series achieved over 1 million unit sales.
Strategic Business Restructuring
QuantaSing announced a strategic decision to divest its non-Pop Toy business to focus exclusively on the high-growth Pop Toy market.
Expansion in International Markets
Established e-commerce sites in North America and Southeast Asia, with pop-up stores and wholesale networks in over 20 countries.
Growth in Online and Offline Channels
Online GMV exceeded RMB 18 million in August, and a widespread wholesale network of over 10,000 retail stores has been established.