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Ad Impressions Processed
Reflects the volume of ads PubMatic processes, showcasing the platform's capacity to handle demand and its effectiveness in monetizing digital advertising inventory.Ad impressions are scaling rapidly, with clear acceleration since 2023 driven by CTV, mobile and new DSP partnerships—creating material unit‑cost leverage and enabling AI/infrastructure efficiencies. That scale underpins management’s confidence in future margin expansion and monetization, but near‑term revenue per impression is restrained by a legacy DSP transition and political ad weakness; expect meaningful upside once the DSP headwind laps by mid‑2026, even as data‑center pass‑throughs and litigation costs create short‑term noise.
Date | Ad Impressions Processed |
|---|---|
Jun 30, 2026 | 92.00T |
Mar 31, 2026 | 94.20T |
Dec 31, 2025 | 97.60T |
Sep 30, 2025 | 87.00T |
Jun 30, 2025 | 78.00T |
Mar 31, 2025 | 75.00T |
Dec 31, 2024 | 74.70T |
Sep 30, 2024 | 70.00T |
Jun 30, 2024 | 60.70T |
Mar 31, 2024 | 57.90T |