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Whirlpool (WHR) AI Stock Analysis

MX:WHR

Whirlpool

(BMV:WHR)

Rating:―N/A
Action:N/A
Date:―

No summary available

Positive Factors
SDA Global growth and marginsSDA Global combines strong current profitability with substantial order momentum, giving Whirlpool an earnings stream that is less dependent on weaker major-appliance demand. Expected double-digit growth at highly accretive margins could support mix improvement and partially offset pressure elsewhere.
Negative Factors
Revenue and profit contractionThe combination of repeated revenue declines, sharply lower gross margin and renewed losses shows that Whirlpool’s earnings base remains structurally fragile. Low profitability leaves limited room to absorb demand, cost or mix pressure and makes sustained recovery dependent on successful pricing and productivity actions.

Whirlpool (WHR) vs. SPDR S&P 500 ETF (SPY)

-80%-60%-40%-20%0%20%MX:WHR-60.85%SPY+11.79%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
MXN 1.97B
Dividend Yield
14.94%
Average Volume (3M)
17
Price to Earnings (P/E)
-13.9
Beta (1Y)
-0.15
Revenue Growth
-15.97%
EPS Growth
50.12%
Country
Mexico
Employees
41,000
Sector
Consumer Cyclical
Sector Strength
61
Industry
Furnishings, Fixtures & Appliances

Whirlpool Business Overview & Revenue Model

Company Description

Whirlpool Corporation specializes in the creation and distribution of household appliances and associated merchandise. Its extensive operations are divided into four principal geographical regions: North America, Europe (encompassing the Middle East...

Whirlpool Earnings Call Summary

Earnings Call Date:Oct 25, 2026(Q3-2026)|% Change Since:0.00%|Next Earnings Date:Jan 31, 2027
Earnings Call SentimentNeutral

The call presented a mixed but cautiously improving outlook. Whirlpool reported sequential margin improvement, strong SDA Global performance, stable market share, ongoing pricing execution, substantial liquidity, and a maintained free cash flow target. However, these positives were offset by softer demand, negative ongoing EPS, a $1.1 billion Q3 free cash flow consumption, lower revenue and margin guidance, raw material and tariff inflation, and disruption from the Grupo Casas Bahia bankruptcy. Management expressed cautious optimism for 2027 based on pricing, product launches, and structural cost initiatives, but acknowledged continued macroeconomic volatility and execution work ahead.

Positive Updates

Sequential Margin Improvement
Third-quarter ongoing EBIT margin improved sequentially by approximately 80 basis points to 2.6%, despite intensified macroeconomic challenges.

Negative Updates

Softer North American Demand
Third-quarter net sales were $3.7 billion, impacted by softer industry demand in North America. MDA North America net sales were $2.5 billion, while North American industry demand declined 3.3% in Q3.

Company Guidance

For 2026, Whirlpool expects revenue decline of approximately 1.5%, a full year ongoing EBIT margin between 2% and 2.2%, approximately $250 million of gross cost savings, net cost takeout below $150 million, free cash flow of approximately $300 million or approximately 2% of net sales, approximately $400 million of CapEx, and year-end net debt below $4.5 billion; its EBIT margin bridge includes a 25 basis-point benefit from price/mix, a 125 basis-point headwind from cost actions, a 100 basis-point headwind from raw material inflation, a 75 basis-point headwind from tariffs, no material impact from marketing and technology, and a favorable currency impact of 25 basis points. MDA Latin America industry demand is expected to increase 5% to 7%, MDA North America’s full year margin is expected to be more than 2%, MDA Latin America’s full year EBIT margin approximately 3%, and SDA Global’s full year EBIT margin expectations remain unchanged; North America industry demand guidance is down approximately 5%, additional pricing actions are 7% to 10% in North America and in Latin America, their impact is expected to be somewhat limited in Q4 and fully ramping up in January, and SDA Global is expected to deliver double digit growth for the year, at highly accretive margins.

Whirlpool Risk Analysis

Whirlpool disclosed 31 risk factors in its most recent earnings report. Whirlpool reported the most risks in the "Finance & Corporate" category.

Higher RiskSector Avg.Lower RiskFinance & CorporateTech & InnovationLegal & RegulatoryProductionAbility to SellMacro & Political
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy

Latest Risks Added

3 New Risks
1.The issuance of stock in our Preferred Stock and Common Stock Offerings, and the possibility of the issuance of our common stock in the future, has and will cause dilution to the interests of our existing shareholders.Q2, 2026
2.The previously announced Private Placement of our common stock did not achieve required regulatory approvals, which prevented us from receiving $30 million in expected gross proceeds.Q2, 2026
3.Our common stock ranks junior to the Preferred Stock with respect to dividends and amounts payable in the event of our liquidation, dissolution or winding-up of our affairs.Q2, 2026

Whirlpool Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

MX:WHR against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
HBBHBB79Outperform$436.47M7.6230.70%1.51%-3.33%80.91%
SNSN73Outperform$29.30B42.1926.01%―17.49%33.42%
VIOTVIOT69Neutral$85.73M-32.44-1.51%―-36.90%-103.68%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
ATERATER33Underperform$196.72M-0.38-112.36%―-60.10%-15.00%
COOKCOOK33Underperform$148.11M-1.26-64.46%―-16.30%-210.55%

* Consumer Cyclical Sector Average

Performance Comparison

0%100%MX:WHRHBBVIOTATERCOOKSNDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
MX:WHR and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
MX:WHRWhirlpool Corporation520.00-808.39-60.85%
HBBHamilton Beach Brands Company32.4719.04141.72%
VIOTViomi Technology Co1.30-1.47-53.03%
ATERAterian, Inc.0.76-0.18-19.38%
COOKTraeger, Inc.52.937.4316.33%
SNSharkNinja, Inc.208.00122.70143.85%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.