Philip Morris(IT:1PM)
€179.12-0.72 (-0.40%)
IT:1PM
Philip Morris stock forecast
€179.12
At close:-0.72 (-0.40%)
Philip Morris (1PM) Stock Forecast & Price Target
0 Followers
1PM Analyst Ratings
Moderate Buy
7Buy3Hold0Sell
Based on 10 analysts giving stock ratings to Philip Morris in the past 3 months
1PM Stock 12 Month Forecast
Average Price Target
€188.21▲(5.07% Upside)Based on 10 Wall Street analysts offering 12 month price targets for Philip Morris in the last 3 months. The average price target is EUR 188.21 with a high forecast of EUR 206.72 and a low forecast of EUR 155.93. The average price target represents a 5.07% change from the last price of EUR 179.12.
Past 12 Months12 Month ForecastJan2026Oct2026
High€206.72
Average€188.21
Low€155.93
Highest Price TargetHighest€206.72Average Price Target€188.21Lowest Price TargetLowest€155.93
Detailed List of Analyst Forecasts​
Analyst Type
Ranks
Analyst Rating
Upside/ Downside
Action
| Price Target | Article | |||||||
|---|---|---|---|---|---|---|---|---|
| Edward Hockin | J.P. Morgan | €178.21 | hold | -0.51%Downside | Initiated | 11/10/26 | ||
| Lisa Lewandowski | Bank of America Securities | €186.23→€188.01 | buy | 4.96%Upside | Reiterated | 11/05/26 | ||
| Pallav Mittal | Barclays | €200.48 | buy | 11.93%Upside | Reiterated | 11/03/26 | ||
| Matthew Smith, CFA | Stifel Nicolaus | €182.66→€206.72 | buy | 15.41%Upside | Reiterated | 11/03/26 | ||
| Bonnie Herzog | Goldman Sachs | €197.81 | buy | 10.43%Upside | Reiterated | 10/28/26 | ||
| Christine Dooley | Argus Research | €187.12→€196.03 | buy | 9.44%Upside | Reiterated | 10/23/26 | ||
| Eric Serotta | Morgan Stanley | €191.57 | buy | 6.95%Upside | Reiterated | 10/22/26 | ||
| Faham Baig | UBS | €171.97→€179.10 | hold | -0.01%Downside | Assigned | 10/22/26 | ||
| Callum Elliott | Bernstein | €155.93 | hold | -12.95%Downside | Reiterated | 10/13/26 | ||
 Unknown AnalystNot Ranked | William O'Neil | ― | buy | ― | Initiated | 09/15/26 | ||
| Simon Hales | Citi | €187.12→€200.48 | buy | 11.93%Upside | Reiterated | 07/30/26 | ||
| Owen Bennett | BTIG | €192.46 | buy | 7.45%Upside | Reiterated | 07/24/26 | ||
| Gerald Pascarelli | Needham | €178.21→€191.57 | buy | 6.95%Upside | Reiterated | 07/23/26 | ||
| Andrei Andon Ionita | Jefferies | €160.39 | hold | -10.46%Downside | Downgraded | 01/20/26 |
| Rating | Article | ||||
|---|---|---|---|---|---|
| Edward HockinJ.P. Morgan | HoldInitiated€178.21 | 11/10/26 | -0.51%Downside | ||
| Lisa LewandowskiBank of America Securities | BuyReiterated€186.23→€188.01 | 11/05/26 | 4.96%Upside | ||
| Pallav MittalBarclays | BuyReiterated€200.48 | 11/03/26 | 11.93%Upside | ||
| Matthew Smith, CFAStifel Nicolaus | BuyReiterated€182.66→€206.72 | 11/03/26 | 15.41%Upside | ||
| Bonnie HerzogGoldman Sachs | BuyReiterated€197.81 | 10/28/26 | 10.43%Upside | ||
| Christine DooleyArgus Research | BuyReiterated€187.12→€196.03 | 10/23/26 | 9.44%Upside | ||
| Eric SerottaMorgan Stanley | BuyReiterated€191.57 | 10/22/26 | 6.95%Upside | ||
| Faham BaigUBS | HoldAssigned€171.97→€179.10 | 10/22/26 | -0.01%Downside | ||
| Callum ElliottBernstein | HoldReiterated€155.93 | 10/13/26 | -12.95%Downside | ||
| Unknown AnalystWilliam O'NeilNot Ranked | BuyInitiated | 09/15/26 | ― | ||
| Simon HalesCiti | BuyReiterated€187.12→€200.48 | 07/30/26 | 11.93%Upside | ||
| Owen BennettBTIG | BuyReiterated€192.46 | 07/24/26 | 7.45%Upside | ||
| Gerald PascarelliNeedham | BuyReiterated€178.21→€191.57 | 07/23/26 | 6.95%Upside | ||
| Andrei Andon IonitaJefferies | HoldDowngraded€160.39 | 01/20/26 | -10.46%Downside |
Stocks with the Highest Top Analyst Consensus in the Consumer Defensive Sector
Best Analysts Covering Philip Morris
3 Months
Success Rate11/15 ratings generated profit
73%
Average Return
+0.65%
Copying Owen Bennett's trades and holding each position for 3 Months would result in 73.33% of your transactions generating a profit, with an average return of +0.65% per trade.
1 Year
Success Rate20/22 ratings generated profit
91%
Average Return
+26.01%
Copying Matthew Smith, CFA's trades and holding each position for 1 Year would result in 90.91% of your transactions generating a profit, with an average return of +26.01% per trade.
2 Years
Success Rate21/22 ratings generated profit
95%
Average Return
+43.57%
Copying Matthew Smith, CFA's trades and holding each position for 2 Years would result in 95.45% of your transactions generating a profit, with an average return of +43.57% per trade.
1PM Analyst Recommendation Trends
| Rating | Jul 26 | Aug 26 | Sep 26 | Oct 26 | Nov 26 |
|---|---|---|---|---|---|
| Strong Buy | 0 | 0 | 0 | 0 | 0 |
| Buy | 25 | 22 | 20 | 19 | 19 |
| Hold | 4 | 3 | 4 | 3 | 4 |
| Sell | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 |
| total | 29 | 25 | 24 | 22 | 23 |
In the current month, 1PM has received 19 Buy Ratings, 4 Hold Ratings, and 0 Sell Ratings. 1PM average Analyst price target in the past 3 months is 188.21.
1PM Financial Forecast
High€1.82
Consensus€1.64
Low€1.58
1PM Earnings Forecast
Next quarter’s earnings estimate for 1PM is EUR 1.64 with a range of EUR 1.58 to EUR 1.82. The previous quarter’s EPS was EUR 2.12. Its overall industry beat the EPS estimate 38.89% of the time in the past 12 months.
High€9.92B
Consensus€9.73B
Low€9.56B
1PM Sales Forecast
Next quarter’s sales forecast for 1PM is EUR 9.73B with a range of EUR 9.56B to EUR 9.92B. The previous quarter’s sales results were EUR 10.20B. Its overall industry beat sales estimates 57.45% of the time in the past 12 months.
1PM Stock Forecast FAQ
What is IT:1PM’s average 12-month price target, according to analysts?
Based on analyst ratings, Philip Morris’s 12-month average price target is €188.21.
What is IT:1PM’s upside potential, based on the analysts’ average price target?
Philip Morris has 5.07% upside potential, based on the analysts’ average price target.
Can I see which stocks the top-ranking analysts are rating?
Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
How can I follow the stock ratings of top Wall Street analysts?
Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
Is Philip Morris a Buy, Sell or Hold?
Philip Morris has a consensus rating of Moderate Buy, which is based on 7 buy ratings, 3 hold ratings and 0 sell ratings.
What is Philip Morris’s share price target?
The average share price target for Philip Morris is €188.21. This is based on 10 Wall Street analysts’ 12-month price targets, issued in the past 3 months. The highest analyst share price target is €206.72, and the lowest forecast is €155.93. The average share price target represents a 5.07% increase from the current price of €179.12.
What do analysts say about Philip Morris?
Philip Morris’s analyst rating consensus is a Moderate Buy. This is based on the ratings of 10 Wall Street analysts.
How can I buy shares of Philip Morris?
To buy shares of IT:1PM, you can open a brokerage account. See exclusive account opening deals on our Best Online Brokers page.
