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Rego Interactive Co., Ltd. (2422) AI Stock Analysis
Rego Interactive Co., Ltd.
(HKEX:2422)
The overall score is constrained primarily by weak profitability, negative cash generation, and deteriorating returns on equity despite strong revenue growth, making financial performance the dominant risk. Technical indicators show soft near-term momentum with the price below key short-term averages and oscillators in a lower range, while valuation is hampered by a negative P/E and lack of dividends, limiting support from fundamentals. Corporate initiatives in sports AI and new partnerships add some strategic optionality but are too early-stage to materially offset current financial pressure and loss-making status[5][6][7].
Rego Interactive Co., Ltd. (2422) vs. iShares MSCI Hong Kong ETF (EWH)
- Market Cap
- HKD 3.49B
- Dividend Yield
- ―
- Average Volume (3M)
- 1.39M
- Price to Earnings (P/E)
- -61.3
- Beta (1Y)
- -0.76
- Revenue Growth
- 95.63%
- EPS Growth
- 20.22%
- Country
- Hong Kong
- Employees
- 134
- Sector
- Communication Services
- Sector Strength
- 60
- Industry
- Advertising Agencies
Rego Interactive Co., Ltd. Business Overview & Revenue Model
Company Description
Rego Interactive Co., Ltd, founded in 2009 and based in Hangzhou, China, delivers a broad spectrum of marketing and technology services throughout the People's Republic of China. Its operations are divided into two core segments: Marketing and Promot...
Rego Interactive Co., Ltd. Financial Statement Overview
Summary
Revenue growth is strong, but margins have collapsed, net profits have turned to sizable losses, operating cash flow is deeply negative, and returns on equity have swung from positive to sharply negative, indicating stressed fundamentals with only moderate balance sheet strength.
Income Statement
32NegativeBalance Sheet
58NeutralCash Flow
25Negative| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 504.12M | 503.59M | 244.65M | 191.06M | 256.59M | 219.55M |
| Gross Profit | 36.05M | 44.66M | 65.81M | 101.67M | 133.46M | 110.21M |
| EBITDA | -21.60M | -46.80M | -25.60M | 23.43M | 84.34M | 69.19M |
| Net Income | -47.84M | -73.21M | -37.96M | 12.56M | 68.50M | 49.98M |
Balance Sheet | ||||||
| Total Assets | 541.38M | 479.54M | 531.95M | 637.38M | 399.70M | 235.06M |
| Cash, Cash Equivalents and Short-Term Investments | 60.19M | 76.75M | 138.99M | 186.48M | 186.85M | 61.48M |
| Total Debt | 115.41M | 129.05M | 94.05M | 156.35M | 38.35M | 21.10M |
| Total Liabilities | 196.95M | 198.20M | 173.16M | 244.73M | 102.24M | 129.16M |
| Stockholders Equity | 348.07M | 283.73M | 359.62M | 392.66M | 297.46M | 105.90M |
Cash Flow | ||||||
| Free Cash Flow | -129.26M | -69.26M | -13.65M | -80.46M | -9.51M | 24.28M |
| Operating Cash Flow | -127.78M | -67.79M | 14.33M | -77.74M | -7.18M | 26.59M |
| Investing Cash Flow | -24.36M | -25.94M | 5.86M | -100.82M | -2.33M | -7.22M |
| Financing Cash Flow | 64.60M | 30.80M | -67.68M | 178.19M | 134.88M | 10.05M |
Rego Interactive Co., Ltd. Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:2422, the sentiment is Positive. The current price of 2.12 is above the 20-day moving average (MA) of 2.01, above the 50-day MA of 2.04, and above the 200-day MA of 1.73, indicating a bullish trend. The MACD of 0.02 indicates Negative momentum. The RSI at 52.90 is Neutral, neither overbought nor oversold. The STOCH value of 52.96 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:2422.
Rego Interactive Co., Ltd. Peers Comparison
Overall Rating
HK:186075Outperform
HK:075272Outperform
HK:171652Neutral
HK:199349Neutral
HK:020544Neutral- HK:242244Neutral
Financial Indicators
| Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| HK:1860 | 75Outperform | HKD 15.38B | 23.53 | 23.78% | ― | 25.61% | 95.27% |
| HK:0752 | 72Outperform | HKD 2.57B | 5.91 | 16.67% | 9.45% | 3.40% | 12.68% |
| Sector * | 60Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% |
| HK:1716 | 52Neutral | HKD 761.40M | 470.00 | 3.06% | ― | -1.69% | -73.57% |
| HK:1993 | 49Neutral | HKD 205.61M | 19.47 | -47.52% | ― | 1.67% | ― |
| HK:0205 | 44Neutral | HKD 500.49M | 100.00 | 1.73% | ― | 885.14% | ― |
| HK:2422 | 44Neutral | HKD 3.49B | -61.27 | -15.14% | ― | 95.63% | 20.22% |
* Communication Services Sector Average
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| HK:2422 | Rego Interactive Co., Ltd. | 2.12 | 1.52 | 253.33% | |
| HK:0752 | Pico Far East Holdings | 2.01 | -0.43 | -17.69% | |
| HK:1716 | Most Kwai Chung Ltd. | 2.82 | 2.31 | 452.94% | |
| HK:1860 | Mobvista, Inc. | 9.10 | -9.82 | -51.90% | |
| HK:1993 | Asiaray Media Group Ltd. | 0.43 | -0.27 | -38.57% | |
| HK:0205 | SEEC Media Group Limited | 0.40 | 0.08 | 25.00% |
Rego Interactive Co., Ltd. Corporate Events
Rego Interactive Clarifies Rights Issue Proceeds and Drops PRC Acquisition
Rego Interactive Co., Ltd. has issued a supplemental announcement to clarify the use of proceeds from its November 2023 rights issue, which raised approximately HK$98.9 million. The clarification corrects an earlier disclosure by confirming that HK$5...
Rego Interactive Swings to Profit as It Bets on AI-Driven Agentic Marketing
In the first half of 2026, Rego Interactive reported marginal revenue growth to RMB136.1 million, but its profitability improved sharply, swinging from a loss to a net profit of RMB5.7 million. Gross profit fell by 40.1%, yet the turnaround in earnin...
Rego Interactive Sets August Board Meeting to Approve Interim Results and Consider Dividend
Rego Interactive Co., Ltd. has scheduled a board meeting for 31 August 2026 to review and approve the group’s interim results for the six months ended 30 June 2026. The board will also consider the potential declaration of an interim dividend,...
Rego Interactive Signals Profit Turnaround on Cost Cuts and Portfolio Streamlining
Rego Interactive Co., Ltd., a Cayman Islands-incorporated group listed in Hong Kong, operates in the digital and interactive services space. It has been tightening customer selection to manage credit risk while optimising its cost structure and redep...
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.
Date of analysis: Aug 25, 2026