Ernest Borel Holdings Ltd (1856) AI Stock Analysis

Ernest Borel Holdings Ltd

(HKEX:1856)

Select Model

Rating:47Neutral

Price Target:HKD 1.50▼(-9.09% Downside)

Action:reiterated

Date:09/26/26

Poor financial performance with declining revenue, losses, and high leverage is the dominant factor. Mildly supportive technical signals provide limited offset while weak valuation adds further pressure.

Positive Factors

Historical ProfitabilityErnest Borel has demonstrated that its business can produce profits in some operating periods, including 2023 and 2020. That history provides evidence of potential earnings-recovery capacity, although restoring consistent profitability remains essential after the latest deterioration.

Negative Factors

Severe Profitability DeteriorationThe latest results show a serious weakening of the operating model, with falling revenue, an extreme gross-margin contraction, and a very large net loss. Such deterioration can impair reinvestment, weaken competitiveness, and make a return to sustainable profitability more difficult.

Ernest Borel Holdings Ltd (1856) vs. iShares MSCI Hong Kong ETF (EWH)

Market Cap: HKD 547.59M
Dividend Yield: ―
Average Volume (3M): 158.32K
Price to Earnings (P/E): -16.2
Beta (1Y): -0.01
Revenue Growth: -8.88%
EPS Growth: 42.89%
Country: Hong Kong
Employees: 305
Sector: Consumer Cyclical
Sector Strength: 61
Industry: Luxury Goods

Ernest Borel Holdings Ltd Business Overview & Revenue Model

Company Description

Ernest Borel Holdings Limited operates as an investment holding company, primarily focusing on the design, production, promotion, and worldwide distribution of Swiss-made mechanical and quartz watches for both male and female clientele. Its products...

Ernest Borel Holdings Ltd Financial Statement Overview

Summary

Revenue fell sharply from 165M to 79M with deep net losses, collapsing margins to 4%, debt-to-equity at 6.76, and persistently negative cash flows.

Income Statement

15Very Negative

Balance Sheet

20Very Negative

Cash Flow

10Very Negative

Financial statement breakdown
Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	88.58M	79.34M	99.28M	164.99M	137.37M	149.25M
Gross Profit	6.88M	3.27M	8.62M	87.06M	75.15M	90.83M
EBITDA	-48.56M	-49.21M	-50.98M	51.02M	10.88M	-5.09M
Net Income	-36.74M	-52.48M	-47.94M	18.87M	-12.07M	-31.82M
Balance Sheet
Total Assets	487.88M	518.78M	553.00M	656.00M	447.94M	467.38M
Cash, Cash Equivalents and Short-Term Investments	9.19M	44.19M	34.95M	38.32M	12.77M	7.58M
Total Debt	379.66M	36.96M	347.02M	342.29M	40.67M	296.49M
Total Liabilities	439.95M	460.07M	451.10M	488.21M	340.10M	354.61M
Stockholders Equity	47.93M	58.71M	101.91M	167.79M	107.84M	112.78M
Cash Flow
Free Cash Flow	-5.77M	-27.94M	-32.74M	-12.99M	-4.15M	-4.01M
Operating Cash Flow	-7.71M	-23.19M	-27.27M	-9.55M	-1.66M	3.15M
Investing Cash Flow	-16.75M	-24.89M	-294.00K	8.95M	-3.24M	-5.74M
Financing Cash Flow	22.46M	46.77M	32.14M	-262.00K	3.02M	-6.80M

Ernest Borel Holdings Ltd Technical Analysis

Technical Analysis SentimentPositive

Last Price1.65

Price Trends

50DMA1.60Positive

100DMA1.50Positive

200DMA1.65Negative

Market Momentum

MACD-0.02Negative

RSI68.46Neutral

STOCH52.79Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1856, the sentiment is Positive. The current price of 1.65 is above the 20-day moving average (MA) of 1.51, above the 50-day MA of 1.60, and below the 200-day MA of 1.65, indicating a neutral trend. The MACD of -0.02 indicates Negative momentum. The RSI at 68.46 is Neutral, neither overbought nor oversold. The STOCH value of 52.79 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:1856.

Ernest Borel Holdings Ltd Peers Comparison

Overall Rating

UnderperformOutperform

Sector (61)

Financial Indicators

HK:1856 against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
HK:0887	75Outperform	HKD 1.81B	3.11	9.96%	8.29%	8.83%	109.28%
HK:0398	70Neutral	HKD 1.55B	8.58	9.99%	6.20%	-0.78%	-10.18%
Sector *	61Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
HK:0256	49Neutral	HKD 576.37M	-4.20	-3.03%	―	-4.85%	60.69%
HK:1856	47Neutral	HKD 533.18M	-16.18	-68.91%	―	-8.88%	42.89%
HK:3389	38Underperform	HKD 387.55M	-3.65	-2.87%	320.48%	-21.99%	-138.89%
HK:0444	38Underperform	HKD 60.44M	-0.31	-108.23%	―	―	―

* Consumer Cyclical Sector Average

Performance Comparison

HK:1856 and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
HK:1856	Ernest Borel Holdings Ltd	1.65	-0.18	-9.62%
HK:0256	Citychamp Watch & Jewellery Group	0.12	-0.08	-40.10%
HK:0887	Emperor Watch & Jewellery	0.25	-0.01	-3.91%
HK:3389	Hengdeli Holdings	0.08	0.05	124.32%
HK:0398	Oriental Watch Holdings	3.17	0.14	4.68%
HK:0444	Sere Watch (Hong Kong)	0.01	0.00	0.00%

Ernest Borel Holdings Ltd Corporate Events

Ernest Borel Narrows Interim Loss as Revenue and Margins Improve

Aug 28, 2026

Ernest Borel Holdings reported a sharp improvement in its unaudited interim results for the six months ended 30 June 2026, with revenue rising to HK$47.2 million from HK$38.0 million a year earlier. The group’s gross profit margin strengthened...

Ernest Borel Sets Board Meeting to Review 2026 Interim Results and Dividend

Aug 7, 2026

Ernest Borel Holdings Limited has scheduled a board meeting for 28 August 2026 to review and approve the interim results for the six months ended 30 June 2026. The board will also consider whether to declare an interim dividend, a decision that could...

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Sep 26, 2026

Ernest Borel Holdings Ltd AI Stock Analysis