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Ernest Borel Holdings Ltd (1856) AI Stock Analysis

HK:1856

Ernest Borel Holdings Ltd

(HKEX:1856)

Select Model
Rating:49Neutral
Price Target:HKD 1.50â–²(1.35% Upside)
Action:reiterated
Date:09/26/26

Severe deterioration in revenue, margins, profitability, leverage, and cash flows dominates the assessment, resulting in a low overall score and highlighting high insolvency and turnaround risk. Positive short-term technical momentum, with the price above key moving averages and supportive MACD, RSI, and stochastic readings, offers some trading strength but is outweighed by weak fundamentals. Valuation is hampered by a negative P/E ratio tied to losses and the lack of visible income support, so potential upside depends on an uncertain operational recovery.

Positive Factors
Demonstrated historical profitabilityProfitability in 2023 and 2020 shows the business has previously been capable of converting operations into earnings. Although recent results are materially weaker, this history provides evidence that the model is not structurally incapable of producing profits if operating conditions and execution improve.
Negative Factors
Severe profitability deteriorationThe combination of falling revenue, near-collapsed gross margin, and a very large net loss indicates substantial operating weakness rather than a minor earnings fluctuation. Persistent deterioration would reduce internal funding capacity and make a durable recovery more difficult without meaningful improvement in execution.

Ernest Borel Holdings Ltd (1856) vs. iShares MSCI Hong Kong ETF (EWH)

-40%-30%-20%-10%0%10%20%HK:1856-18.68%EWH+7.37%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
HKD 533.18M
Dividend Yield
―
Average Volume (3M)
159.01K
Price to Earnings (P/E)
-14.5
Beta (1Y)
-0.01
Revenue Growth
-8.88%
EPS Growth
42.89%
Country
Hong Kong
Employees
305
Sector
Consumer Cyclical
Sector Strength
61
Industry
Luxury Goods

Ernest Borel Holdings Ltd Business Overview & Revenue Model

Company Description

Ernest Borel Holdings Limited operates as an investment holding company, primarily focusing on the design, production, promotion, and worldwide distribution of Swiss-made mechanical and quartz watches for both male and female clientele. Its products...

Ernest Borel Holdings Ltd Financial Statement Overview

Summary

Income statement, balance sheet, and cash flow metrics all show sharp revenue decline, margin collapse, deep net losses, a highly leveraged capital structure, and persistent negative operating cash flow, indicating severe financial stress and elevated insolvency risk.

Income Statement

22Negative

Balance Sheet

28Negative

Cash Flow

15Very Negative
Financial statement breakdown
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue88.58M79.34M99.28M164.99M137.37M149.25M
Gross Profit6.88M3.27M8.62M87.06M75.15M90.83M
EBITDA-48.56M-49.21M-50.98M51.02M10.88M-5.09M
Net Income-36.74M-52.48M-47.94M18.87M-12.07M-31.82M
Balance Sheet
Total Assets487.88M518.78M553.00M656.00M447.94M467.38M
Cash, Cash Equivalents and Short-Term Investments9.19M44.19M34.95M38.32M12.77M7.58M
Total Debt379.66M36.96M347.02M342.29M40.67M296.49M
Total Liabilities439.95M460.07M451.10M488.21M340.10M354.61M
Stockholders Equity47.93M58.71M101.91M167.79M107.84M112.78M
Cash Flow
Free Cash Flow-5.77M-27.94M-32.74M-12.99M-4.15M-4.01M
Operating Cash Flow-7.71M-23.19M-27.27M-9.55M-1.66M3.15M
Investing Cash Flow-16.75M-24.89M-294.00K8.95M-3.24M-5.74M
Financing Cash Flow22.46M46.77M32.14M-262.00K3.02M-6.80M

Ernest Borel Holdings Ltd Technical Analysis

Technical Analysis SentimentNegative
Last Price1.48

Price Trends

50DMA1.60Negative
100DMA1.50Negative
200DMA1.65Negative

Market Momentum

MACD-0.04Positive
RSI27.06Positive
STOCH36.36Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1856, the sentiment is Negative. The current price of 1.48 is below the 20-day moving average (MA) of 1.51, below the 50-day MA of 1.60, and below the 200-day MA of 1.65, indicating a bearish trend. The MACD of -0.04 indicates Positive momentum. The RSI at 27.06 is Positive, neither overbought nor oversold. The STOCH value of 36.36 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1856.

Ernest Borel Holdings Ltd Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

HK:1856 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
HK:0887HK:088775OutperformHKD 1.81B3.169.96%8.16%8.83%109.28%
HK:0398HK:039870NeutralHKD 1.55B8.629.99%6.18%-0.78%-10.18%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
HK:1856HK:185649NeutralHKD 533.18M-14.51-68.91%―-8.88%42.89%
HK:0256HK:025649NeutralHKD 576.37M-4.05-3.03%―-4.85%60.69%
HK:3389HK:338938UnderperformHKD 387.55M-3.86-2.87%302.27%-21.99%-138.89%
HK:0444HK:044438UnderperformHKD 60.44M-0.31-108.23%―――

* Consumer Cyclical Sector Average

Performance Comparison

0%100%200%HK:1856HK:0256HK:0887HK:3389HK:0398HK:0444Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
HK:1856 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
HK:1856Ernest Borel Holdings Ltd1.48-0.32-17.78%
HK:0256Citychamp Watch & Jewellery Group 0.11-0.08-40.64%
HK:0887Emperor Watch & Jewellery 0.25-0.01-2.34%
HK:3389Hengdeli Holdings 0.090.05137.84%
HK:0398Oriental Watch Holdings 3.190.144.70%
HK:0444Sere Watch (Hong Kong) 0.010.000.00%

Ernest Borel Holdings Ltd Corporate Events

Ernest Borel Narrows Interim Loss as Revenue and Margins Improve

Aug 28, 2026

Ernest Borel Holdings reported a sharp improvement in its unaudited interim results for the six months ended 30 June 2026, with revenue rising to HK$47.2 million from HK$38.0 million a year earlier. The group’s gross profit margin strengthened...

Ernest Borel Sets Board Meeting to Review 2026 Interim Results and Dividend

Aug 7, 2026

Ernest Borel Holdings Limited has scheduled a board meeting for 28 August 2026 to review and approve the interim results for the six months ended 30 June 2026. The board will also consider whether to declare an interim dividend, a decision that could...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Sep 26, 2026