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King Fook Holdings Limited (0280) AI Stock Analysis

HK:0280

King Fook Holdings Limited

(HKEX:0280)

Select Model
Rating:81Outperform
Price Target:HKD 0.70â–²(10.95% Upside)
Action:reiterated
Date:10/28/26

The score is supported primarily by solid financial performance, conservative leverage, and attractive valuation. Positive technical momentum adds support, while volatile cash generation and weaker 2026 cash conversion are the main risks.

Positive Factors
Revenue and margin recoveryThe 2026 rebound shows that King Fook can recover demand while improving profitability. Higher gross and operating margins strengthen earnings quality, provide more room to absorb store costs, and support reinvestment in its retail platform over the next several quarters.
Negative Factors
Volatile revenue trajectoryThe sharp decline followed by a strong rebound demonstrates that demand is not consistently predictable. Such revenue swings can complicate inventory, staffing, and store-cost planning, while making it harder to sustain recent margin gains through a full business cycle.

King Fook Holdings Limited (0280) vs. iShares MSCI Hong Kong ETF (EWH)

-10%0%10%20%30%40%50%HK:0280+46.51%EWH+7.37%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
HKD 572.86M
Dividend Yield
3.97%
Average Volume (3M)
811.90K
Price to Earnings (P/E)
5.6
Beta (1Y)
0.34
Revenue Growth
15.37%
EPS Growth
15.35%
Country
Hong Kong
Employees
145
Sector
Consumer Cyclical
Sector Strength
61
Industry
Luxury Goods

King Fook Holdings Limited Business Overview & Revenue Model

Company Description

King Fook Holdings Limited operates as an investment holding firm primarily focused on the retail and wholesale distribution of high-value goods such as gold ornaments, fine jewelry, watches, gifts, and diamond products, largely within Hong Kong. Bey...

How the Company Makes Money

The company primarily makes money by selling gold and jewellery products to customers. Its main revenue stream is retail sales of (i) gold products (including items whose pricing is closely linked to prevailing gold prices) and (ii) jewellery (such a...

King Fook Holdings Limited Financial Statement Overview

Summary

Revenue and profitability have improved, leverage remains conservative, and operating cash flow is consistently positive. The score is reduced by volatile growth and weaker cash conversion in 2026.

Income Statement

78Positive

Balance Sheet

82Very Positive

Cash Flow

72Positive
Financial statement breakdown
BreakdownTTMMar 2025Mar 2024Mar 2023Mar 2022Mar 2021
Income Statement
Total Revenue914.96M1.02B885.99M775.57M894.70M819.15M
Gross Profit290.89M326.98M274.64M240.78M263.72M231.16M
EBITDA118.72M181.22M120.18M121.58M142.53M114.20M
Net Income90.96M101.82M88.29M85.20M79.47M60.05M
Balance Sheet
Total Assets1.08B1.15B1.01B917.32M854.18M863.29M
Cash, Cash Equivalents and Short-Term Investments456.46M523.79M453.68M424.68M372.38M398.77M
Total Debt178.70M196.79M135.83M101.38M40.78M115.09M
Total Liabilities248.88M257.88M188.38M162.03M87.21M155.60M
Stockholders Equity833.26M890.84M818.23M755.22M766.90M707.59M
Cash Flow
Free Cash Flow91.64M110.69M133.48M144.43M88.47M160.88M
Operating Cash Flow91.92M110.85M138.27M153.93M97.66M171.32M
Investing Cash Flow105.16M-69.38M-19.84M-131.63M63.77M-66.34M
Financing Cash Flow-49.32M-40.98M-72.95M-92.08M-114.75M-59.72M

King Fook Holdings Limited Technical Analysis

Technical Analysis SentimentPositive
Last Price0.63

Price Trends

50DMA0.55Positive
100DMA0.51Positive
200DMA0.47Positive

Market Momentum

MACD0.02Negative
RSI70.82Negative
STOCH86.32Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:0280, the sentiment is Positive. The current price of 0.63 is above the 20-day moving average (MA) of 0.57, above the 50-day MA of 0.55, and above the 200-day MA of 0.47, indicating a bullish trend. The MACD of 0.02 indicates Negative momentum. The RSI at 70.82 is Negative, neither overbought nor oversold. The STOCH value of 86.32 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:0280.

King Fook Holdings Limited Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

HK:0280 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
HK:0280HK:028081OutperformHKD 572.86M5.6311.81%3.97%15.37%15.35%
HK:0116HK:011680OutperformHKD 8.28B2.8519.31%8.69%16.22%151.59%
HK:0590HK:059076OutperformHKD 11.84B5.7914.28%7.79%28.96%86.00%
HK:0887HK:088775OutperformHKD 1.81B3.169.96%8.16%8.83%109.28%
HK:0417HK:041770OutperformHKD 145.77M1.2727.01%―-1.93%―
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
HK:1929HK:192959NeutralHKD 108.63B11.9733.61%6.09%5.29%53.87%

* Consumer Cyclical Sector Average

Performance Comparison

-50%-25%0%25%HK:0280HK:0116HK:1929HK:0887HK:0590HK:0417Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
HK:0280 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
HK:0280King Fook Holdings Limited0.630.1840.94%
HK:0116Chow Sang Sang Holdings International 12.320.221.79%
HK:1929Chow Tai Fook Jewellery Group 11.01-2.15-16.35%
HK:0887Emperor Watch & Jewellery 0.25-0.01-2.34%
HK:0590Luk Fook Holdings (International) 20.16-1.60-7.35%
HK:0417Tse Sui Luen Jewellery (International) Ltd0.58-0.67-53.20%

King Fook Holdings Limited Corporate Events

King Fook Signals Strong Interim Profit on Robust Retail Sales

Oct 23, 2026

King Fook Holdings Limited has issued a positive profit alert, indicating that unaudited consolidated profit attributable to shareholders for the six months ended 30 September 2026 is expected to rise to between HK$63 million and HK$67 million, compa...

King Fook Signs Major Pacific Place Lease for Flagship Luxury Watch Boutique

Oct 11, 2026

King Fook Holdings has entered into a major tenancy transaction for a prime retail property in Pacific Place Mall, where its subsidiary will lease the space for 72 months at a total basic rent of about HK$268.5 million plus turnover-based rent. The r...

King Fook shareholders approve all AGM resolutions, greenlight dividends and share mandates

Sep 16, 2026

Shareholders of King Fook Holdings Limited have overwhelmingly approved all resolutions at the company’s annual general meeting held in Hong Kong on 16 September 2026, with voting conducted by poll and scrutinised by Computershare Hong Kong Inv...

King Fook Secures Two-Year Renewal of Central Flagship Leases in Connected Deal

Jul 31, 2026

King Fook Holdings Limited has renewed key tenancy and licence arrangements for multiple floors in King Fook Building on Des Voeux Road Central, securing its main retail outlet and headquarters for a further two years from 16 August 2026. The agreeme...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 28, 2026