Maisons du Monde SA (MDM) AI Stock Analysis

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Maisons du Monde SA

(Paris:MDM)

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Rating:37Underperform

Price Target:EUR 0.18▲(2.23% Upside)

Action:downgraded

Date:10/15/26

The overall score is at the minimum of 37, reflecting a company in severe financial distress. The most significant factors are the collapsed profitability and dangerously leveraged balance sheet, which pose an existential risk. This is compounded by a persistently bearish technical trend and a negative P/E ratio that confirms the lack of earnings. The company faces urgent operational and financial challenges.

Positive Factors

Omnichannel distributionThe combination of stores and e-commerce gives Maisons du Monde multiple ways to reach customers and supports a more flexible shopping journey. This integrated distribution model can improve brand accessibility, support customer retention, and provide a durable platform for product sales across channels.

Negative Factors

Revenue and profitability deteriorationSustained revenue contraction combined with a move from modest profits to losses indicates pressure on demand and operating performance. If this persists, lower scale can reduce operating leverage, limit reinvestment capacity, and make recovery more dependent on difficult cost or merchandising actions.

Maisons du Monde SA (MDM) vs. iShares MSCI France ETF (EWQ)

Market Cap: EUR 147.36M
Dividend Yield: ―
Average Volume (3M): 39.59K
Price to Earnings (P/E): -0.0
Beta (1Y): 1.07
Revenue Growth: -4.22%
EPS Growth: -137.06%
Country: France
Employees: 6,034
Sector: Consumer Cyclical
Sector Strength: 61
Industry: Home Improvement

Maisons du Monde SA Business Overview & Revenue Model

Company Description

Maisons du Monde S.A., a company founded in 1996 and based in Vertou, France, along with its subsidiaries, specializes in the creation and global distribution of a wide array of home furnishings and decorative objects. The company's extensive range o...

How the Company Makes Money

MDM primarily makes money by selling home products to consumers (B2C) through two main channels: (1) brick-and-mortar retail stores and (2) online sales via its e-commerce websites (including ship-to-home and omnichannel services such as in-store pic...

Maisons du Monde SA Financial Statement Overview

Summary

Financial performance is critically distressed. Revenue has declined for four consecutive years, gross margin collapsed to 29.3%, and a massive net loss of €405.8 million was reported. The balance sheet is dangerously leveraged with a debt-to-equity ratio of 9.3x and deeply negative return on equity. While operating cash flow remains positive, it is declining and insufficient to cover the high debt load.

Income Statement

10Very Negative

Balance Sheet

5Very Negative

Cash Flow

20Very Negative

Financial statement breakdown
Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	939.65M	973.20M	1.03B	1.16B	1.28B	1.35B
Gross Profit	261.07M	285.50M	675.16M	350.99M	840.13M	915.41M
EBITDA	71.63M	100.20M	126.66M	206.14M	244.84M	281.38M
Net Income	-394.24M	-405.80M	-115.40M	8.57M	34.30M	77.37M
Balance Sheet
Total Assets	977.60M	1.09B	1.53B	1.65B	1.85B	1.84B
Cash, Cash Equivalents and Short-Term Investments	42.40M	96.10M	90.50M	29.89M	121.25M	163.23M
Total Debt	685.10M	727.40M	696.40M	690.13M	837.32M	815.83M
Total Liabilities	954.60M	1.01B	1.03B	1.05B	1.25B	1.19B
Stockholders Equity	23.00M	78.10M	499.50M	595.03M	602.91M	651.13M
Cash Flow
Free Cash Flow	88.36M	64.90M	156.20M	154.67M	144.77M	206.49M
Operating Cash Flow	100.35M	73.50M	165.68M	188.72M	211.98M	258.73M
Investing Cash Flow	-35.02M	-23.00M	-25.80M	-33.64M	-60.49M	-38.75M
Financing Cash Flow	-119.70M	-43.70M	-75.00M	-251.04M	-193.74M	-353.48M

Maisons du Monde SA Technical Analysis

Technical Analysis SentimentNegative

Last Price0.18

Price Trends

50DMA0.21Negative

100DMA0.21Negative

200DMA0.54Negative

Market Momentum

MACD-0.01Negative

RSI40.18Neutral

STOCH5.26Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FR:MDM, the sentiment is Negative. The current price of 0.18 is below the 20-day moving average (MA) of 0.19, below the 50-day MA of 0.21, and below the 200-day MA of 0.54, indicating a bearish trend. The MACD of -0.01 indicates Negative momentum. The RSI at 40.18 is Neutral, neither overbought nor oversold. The STOCH value of 5.26 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for FR:MDM.

Maisons du Monde SA Peers Comparison

Overall Rating

UnderperformOutperform

Sector (61)

Financial Indicators

FR:MDM against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
FR:ALVU	68Neutral	EUR 150.63M	20.24	―	2.94%	15.92%	9.36%
Sector *	61Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
FR:ALHEX	50Neutral	EUR 142.41M	6.71	8.76%	3.88%	5.83%	132.52%
FR:RBO	48Neutral	EUR 197.55M	27.30	8.49%	3.96%	-7.62%	-42.79%
FR:MDM	37Underperform	EUR 147.36M	-0.02	-779.90%	―	-4.22%	-137.06%

* Consumer Cyclical Sector Average

Performance Comparison

FR:MDM and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
FR:MDM	Maisons du Monde	0.18	-1.76	-90.79%
FR:ALHEX	Hexaom SA	20.60	-9.59	-31.76%
FR:RBO	Roche Bobois SAS	20.20	-13.65	-40.33%
FR:ALMLB	Miliboo SA	1.51	0.06	4.14%
FR:ALPDX	Piscine Desjoyaux SA	9.08	-3.37	-27.08%
FR:ALVU	Vente-Unique.com SA	17.00	2.11	14.15%

Maisons du Monde SA Corporate Events

Maisons du Monde reshapes top team to drive retail transformation

Oct 26, 2026

Maisons du Monde has revamped its leadership structure, appointing existing chairman John Browett as chairman and chief executive officer on an interim basis while the board continues its search for a permanent CEO, and bringing in seasoned retail ex...

Maisons du Monde hit by Q3 sales slump but doubles down on cost savings

Oct 22, 2026

Maisons du Monde reported a sharp deterioration in trading in the third quarter of 2026, with like-for-like sales down 21% and year-to-date revenue falling 10.9%. The downturn was broad-based across France and international markets, stores and online...

Maisons du Monde Publishes 2026 Half-Year Financial Report

Sep 29, 2026

Maisons du Monde has released its 2026 half-year financial report, making it publicly available and filing it with the French market regulator, the Autorité des Marchés Financiers. The report covers the group’s business activity for the first half of...

Maisons du Monde tightens costs and cleans up balance sheet as sales slide

Sep 25, 2026

Maisons du Monde reported first‑half 2026 net sales of €412.8 million, down 7.1% year‑on‑year amid a sluggish home furnishings market and constrained inventory levels, with sharper declines in online activity and weaker performance in Germany and Aus...

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 15, 2026

Maisons du Monde SA AI Stock Analysis