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AdUX SA (ALDUX) AI Stock Analysis

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FR:ALDUX

AdUX SA

(Paris:ALDUX)

Select Model
Rating:56Neutral
Price Target:EUR 0.88â–²(3.04% Upside)
Action:reiterated
Date:11/02/26

Financial recovery and very low valuation support the score, but weak technical momentum and persistent leverage and margin risks materially reduce the outlook.

Positive Factors
Sustained ProfitabilityAdUX has moved from earlier losses to sustained profitability, including €2.16M of net income in 2025. This demonstrates that its digital advertising model can generate earnings at scale, providing internal funding capacity and a stronger foundation for maintaining operations through normal industry cycles.
Negative Factors
Meaningful LeverageDebt remains high relative to the company’s equity, with 2025 total debt at €7.54M and 2024 debt above twice equity. This thinner capital cushion increases sensitivity to downturns in advertising demand, while interest and refinancing obligations can restrict future investment flexibility.

AdUX SA (ALDUX) vs. iShares MSCI France ETF (EWQ)

-60%-50%-40%-30%-20%-10%0%10%20%FR:ALDUX-56.98%EWQ+2.16%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
EUR 5.34M
Dividend Yield
―
Average Volume (3M)
3,739
Price to Earnings (P/E)
3.3
Beta (1Y)
0.34
Revenue Growth
1.69%
EPS Growth
-53.06%
Country
France
Employees
27
Sector
General
Sector Strength
55
Industry
Advertising Agencies

AdUX SA Business Overview & Revenue Model

Company Description

AdUX SA delivers diverse advertising solutions throughout France, Belgium, Italy, Spain, Germany, and the Netherlands, extending its reach globally. The company's core offerings include subtle advertising placements, integrated content campaigns, bra...

How the Company Makes Money

AdUX SA primarily makes money by monetizing digital marketing campaigns and performance advertising activity: (1) Performance marketing / customer acquisition: the company runs advertising campaigns for advertisers (brands, e-commerce, services) and...

AdUX SA Financial Statement Overview

Summary

Turnaround signs include positive equity, improving profitability, and positive operating and free cash flow. However, margin erosion, elevated debt, leverage risk, and historical balance-sheet weakness keep financial health mid-range.

Income Statement

65Positive

Balance Sheet

45Neutral

Cash Flow

55Neutral
Financial statement breakdown
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue24.07M24.63M24.63M22.12M23.64M23.95M
Gross Profit9.62M9.99M10.47M7.20M10.44M6.66M
EBITDA3.65M4.05M4.25M3.08M2.67M1.84M
Net Income1.62M2.15M3.74M2.26M4.09M236.00K
Balance Sheet
Total Assets40.91M39.14M41.27M34.08M29.18M27.29M
Cash, Cash Equivalents and Short-Term Investments217.00K2.42M1.97M1.88M2.00M1.86M
Total Debt8.36M7.54M5.42M2.95M1.67M2.95M
Total Liabilities36.02M34.56M38.85M35.34M32.69M32.49M
Stockholders Equity4.92M4.61M2.44M-1.27M-3.51M-5.22M
Cash Flow
Free Cash Flow-202.00K1.30M912.00K946.00K1.28M1.10M
Operating Cash Flow1.09M2.10M1.32M1.23M1.60M1.51M
Investing Cash Flow-1.15M-658.00K-427.00K-332.00K-334.00K-332.00K
Financing Cash Flow-960.00K-1.05M-808.00K-1.01M-1.13M-877.00K

AdUX SA Technical Analysis

Technical Analysis SentimentNegative
Last Price0.86

Price Trends

50DMA1.04Negative
100DMA1.19Negative
200DMA1.39Negative

Market Momentum

MACD-0.04Positive
RSI24.87Positive
STOCH15.71Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FR:ALDUX, the sentiment is Negative. The current price of 0.86 is below the 20-day moving average (MA) of 0.96, below the 50-day MA of 1.04, and below the 200-day MA of 1.39, indicating a bearish trend. The MACD of -0.04 indicates Positive momentum. The RSI at 24.87 is Positive, neither overbought nor oversold. The STOCH value of 15.71 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for FR:ALDUX.

AdUX SA Peers Comparison

Overall Rating

UnderperformOutperform
Sector (55)

Financial Indicators

FR:ALDUX against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
FR:ALDUXFR:ALDUX56NeutralEUR 5.34M3.2934.05%―1.69%-53.06%
FR:ALNXTFR:ALNXT56NeutralEUR 10.10M10.973.55%―-3.21%-27.73%
Sector *55Neutral$6.65B3.83-15.92%6.20%10.91%7.18%
FR:ALINVFR:ALINV46NeutralEUR 5.94M-0.92――-28.81%13.31%

* General Sector Average

Performance Comparison

0%100%200%FR:ALDUXFR:ALNMGFR:ALNXTFR:ALSRSFR:ALINVFR:ALQWADec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
FR:ALDUX and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
FR:ALDUXAdUX SA0.86-1.14-57.09%
FR:ALNMGMakheia Group SA0.30-0.17-36.81%
FR:ALNXTNextedia SA0.26-0.15-37.44%
FR:ALSRSmadvertise SA0.33-0.12-26.89%
FR:ALINVInvibes Advertising NV1.300.5062.50%
FR:ALQWAQwamplify SA1.45-0.06-3.97%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 11, 2026