Duolingo stock kpis
Want to see DUOL full AI Analyst Report?
Revenue by Segment
Shows which products and channels—subscriptions, ads, in‑app purchases, and testing services—are driving Duolingo’s top line. Reveals where growth is coming from, which offerings carry higher margins, and risks if the company is overly dependent on one revenue stream.
Subscription revenue has become the clear growth engine—accelerating steeply since 2024—while Advertising and English Test suddenly drop to zero as Other surges, implying a reclassification or strategic pullback from ads/tests. That mix shift boosts margin leverage (management cites AI cost savings and higher gross margin) but hides a monetization gap: DAUs are growing faster than bookings. The real upside for investors is whether pricing/tier experiments (Super/Max/Lite) and ad strategy can convert accelerating engagement into sustained ARPU gains without eroding retention.
DUOL Revenue by Segment
| Date | Other | Advertising | Subscription | English Test |
|---|---|---|---|---|
| Sep 30, 2026 | $39.02M | $0.00 | $269.99M | $0.00 |
| Jun 30, 2026 | $40.42M | $0.00 | $258.04M | $0.00 |
| Mar 31, 2026 | $41.06M | $0.00 | $250.91M | $0.00 |
| Dec 31, 2025 | $40.55M | $0.00 | $242.24M | $0.00 |
| Sep 30, 2025 | $42.20M | $0.00 | $229.50M | $0.00 |
| Jun 30, 2025 | $41.60M | $0.00 | $210.70M | $0.00 |
| Mar 31, 2025 | $39.80M | $0.00 | $191.00M | $0.00 |
| Dec 31, 2024 | $35.20M | $0.00 | $174.30M | $0.00 |
| Sep 30, 2024 | $34.98M | $0.00 | $157.62M | $0.00 |
| Jun 30, 2024 | $34.42M | $0.00 | $143.91M | $0.00 |
| Mar 31, 2024 | $10.16M | $12.95M | $131.69M | $12.76M |
| Dec 31, 2023 | $9.23M | $13.48M | $117.45M | $10.82M |
| Sep 30, 2023 | $9.40M | $11.70M | $105.90M | $10.60M |
| Jun 30, 2023 | $8.80M | $13.10M | $95.20M | $9.80M |
| Mar 31, 2023 | $7.87M | $11.63M | $86.19M | $9.97M |
| Dec 31, 2022 | $6.10M | $11.10M | $78.10M | $8.40M |
| Sep 30, 2022 | $5.08M | $10.62M | $72.17M | $8.19M |
| Jun 30, 2022 | $3.94M | $11.22M | $65.19M | $8.04M |
| Mar 31, 2022 | $3.38M | $11.75M | $58.01M | $8.08M |
| Dec 31, 2021 | $2.67M | $11.14M | $51.11M | $8.10M |
| Sep 30, 2021 | $1.84M | $9.03M | $46.03M | $6.70M |
| Jun 30, 2021 | $1.41M | $9.06M | $43.50M | $4.83M |
| Mar 31, 2021 | $995.00K | $9.28M | $40.05M | $5.04M |
