Company DescriptionMercedes-Benz Group AG operates as an automotive company in Germany and internationally. The company develops, manufactures, and sells passenger cars comprising premium and luxury vehicles of the Mercedes-Benz brand, including the Mercedes-AMG, G-Class, Mercedes-Maybach, and Mercedes-EQ brands, as well as small cars under the smart brand; ecosystem of Mercedes-Benz under the Mercedes me brand; and vans under the Mercedes-Benz and Freightliner brands, as well as related spare parts and accessories. It also provides financing and leasing packages for end-customers and dealers; automotive insurance brokerage and banking services; car subscription and car rental, and fleet management, as well as digital services for charging and payment; and mobility services. The company was formerly known as Daimler AG and changed its name to Mercedes-Benz Group AG in February 2022. Mercedes-Benz Group AG was founded in 1886 and is headquartered in Stuttgart, Germany.
How the Company Makes MoneyMercedes-Benz Group generates revenue through the sale of its luxury vehicles and vans, which includes both new and certified pre-owned cars. The company's revenue model is supported by vehicle sales, after-sales services, and financial services. After-sales services encompass parts, maintenance, and repairs, driving additional income post-purchase. The financial services division provides customer financing, leasing options, insurance, and fleet management services, facilitating vehicle acquisitions while adding a significant revenue stream. Additionally, strategic partnerships and collaborations in technology, such as with software and battery manufacturers, enhance its product offerings and market reach. The company's commitment to innovation, particularly in electric vehicles and sustainable energy solutions, also contributes to its future revenue growth by attracting environmentally conscious consumers and aligning with global sustainability trends.